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Singapore business owners should what landing pages are and why they are so important.

Best Landing Page Tips For Singapore Marketers – Part 1

What’s great about digital marketing is that it gives you access to an endless amount of leads. And one of the most essential parts of collecting these new leads is to create a landing page. Not only can they help to build an audience, but they can also result in a huge return on investment. […]

June 24, 2018 | By Elizabeth Martin
Singapore business owners need to know what elements create a strong foundation for their SEO strategy.

Singapore SEO Firms Should Have These SOPs

  Singapore business owners are starting to understand that owning a website is not an option these days. No matter what industry you’re involved in, they know that it’s important that you establish an online presence. However, what many business owners don’t realise is that there is much more to online success than simply starting […]

June 24, 2018 | By Elizabeth Martin
Singapore businesses should choose their reputation management agency very carefully.

Reputation Management Agency: What Do I Need To Ask Before Engaging

If someone has left an angry review for your site or you’ve found a negative search result in Google, then you’re probably interested in improving your brand’s reputation. In this case, you need the help of an online reputation management, or ORM, firm.   When it comes to finding the perfect ORM firm, there are […]

June 23, 2018 | By Elizabeth Martin
Local Singapore businesses should use local SEO to give their rankings a boost.

Guide to Local SEO for Singapore

Almost 90% of people search for local businesses on their mobile devices at least once every week. And more than half search daily. This signifies that local SEO is a crucial part of any online campaign. But what is local SEO? Local SEO is almost identical to organic SEO in that the goal is to […]

June 23, 2018 | By Elizabeth Martin
Singapore businesses should use both SEO and SEM in their digital marketing campaigns.

SEO and SEM: Which Should The Singapore Marketer Choose?

There are many Singapore business owners who consider SEO and SEM to be almost identical. And to be fair, they do achieve a lot of the same goals. However, what many don’t realise is that each requires vastly different actions and incorporates different marketing elements. So the real question is, what’s the difference between the […]

June 22, 2018 | By Elizabeth Martin
There are several SEO tactics that Singapore business owners should perform daily.

Daily SEO Tactics for Singapore Internet Marketers

Google has over 3.5 billion searches each day and more than 70% of the clicks go towards first page organic searches. This is why SEO is such an important element in online marketing. It helps you tap into this organic traffic. Not only that, but it can ensure that you secure a position on the […]

June 22, 2018 | By Elizabeth Martin
Digital marketing skills can take Singapore businesses to another level.

Should Singapore Companies Provide Digital Marketing Training For Staff?

Did you know that over 80% of consumers research products and services online and most of their buying journey is fully complete before they ever even get in touch with a sales rep? This tells us that digital marketing is an extremely powerful tool. From social media network applications to the top search engine strategies, […]

June 21, 2018 | By Elizabeth Martin
Singapore business owners should incorporate the latest GDPR changes into their SEM marketing.

How GDPR Will Affect AdWords for Singapore Marketers

If your target audience is based in Europe, then it’s very likely that you’ve already heard about General Data Protection Regulation or GDPR. This is a new piece of legislation. It was created by the European Union in attempts to make it easier for EU country residents to protect their personal information online. Its rules […]

June 21, 2018 | By Elizabeth Martin
Before hiring a digital marketing consultant, Singapore business owners should look for certain key traits.

Traits Of A Great Singapore Digital Marketing Consultant

Customers are always searching online for new products and services. That’s why it’s important that your site is as visible as possible. While you could copy the strategy of your competition, it’s important to keep in mind that what works for one business may not work for another. So how do you find the strategy […]

June 20, 2018 | By Elizabeth Martin
Singapore business owners should be aware of what negative SEO is and its effects.

Negative SEO: What All Singapore Business Owners Should Remember

When it comes to online marketing, many Singapore business owners are often concerned about what they can and can’t do. More specifically, they want to know which type of SEO will increase their rankings and which will get them into trouble with search engines like Google. These types of SEO are referred to as positive […]

June 20, 2018 | By Elizabeth Martin

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