PSG DIGITAL MARKETING GRANT

PSG Digital Marketing Grant Singapore 1

GET UP TO 50% PSG* FUNDING TODAY

Use MediaOne’s 13 years of digital marketing prowess in powering billion-dollar enterprises into a distilled package to help SMEs like yourself quickly get ahead. Here is your chance to get more income and expand!

WHAT IS THE GRANT ABOUT

The Productivity Solutions Grant (PSG) digital marketing grant is an annual grant that supports Singapore businesses with up to $10,000 for solutions that are supported by ESG.

With this funding support, the scheme serves as an avenue for small-medium-enterprises (SMEs) to adopt more cost-efficient and productive business methods offered by accredited PSG Grant vendors like MediaOne.

The grant subsidises eligible SME businesses with up to 50% support for their digital marketing efforts.

The digital marketing solutions may consist of solutions such as search engine optimisation (SEO), search engine marketing (SEM), content marketing, social media marketing (SMM), social media advertising (SMA).

PSG ELIGIBILITY CRITERIA

To qualify for the Productivity Solutions Grant, companies must first meet the following criteria:

  • Your business must be registered and operating in Singapore.
  • Your company cannot fall under any of these categories: charities, institutions of public characters (IPCs), religious entities, voluntary welfare organisations (VWOs), government agencies, or their subsidiaries.
  • Your business must have at least 30% local shareholding, but this only applies to selected solutions.
  • If your company belongs to a corporate group, your company group’s annual sales turnover should not exceed S$100 million, or the company group’s employment size should be no more than 200 employees.
  • A corporate group includes the applicant, holding companies that own at least 50% of the applicant, and subsidiaries that the applicant owns at least 50% thereof.

If you are unsure of eligibility, consult MediaOne, an accredited PSG Grant Vendor or the SME Centre.

PACKAGE A
SEO+SEM

  • Get The Power Of Organic Rankings + Paid Google Ads To Get High ROI and Precision Marketing
  • SEO (6 Months)
  • SEM (3 Months)
  • Keyword Research, Mapping and Proposal
  • On-Page Recommendation and Implementation
  • Website and Technical Pre-Audit
  • High Domain Authority Backlinks
  • 6 x SEO Monthly Report
  • 3 x SEO Blog Article
  • KPI: Target 30% of 10 Keywords
  • Google Ads Account Setup, Google Tag Manager (GTM), Google Analytics
  • Campaign Setup, Management and Optimisation
  •  (GSN) Testing Ads/Keywords or (GDN) Testing New Audience/Placements
  • Conversion Tracking and Campaign Reporting
  • 3 x SEM Monthly Report
  • 1 x SEM GSN Landing Page or SEM GDN Static Ad Creatives (1 set of 3 to 5)
  • KPI: (GSN) Target CTR 2 – 5% (GDN) Target CTR 0.2 – 0.5% (ROI 1.2x – 3x depending on industry, product/service, offer, ad budget)

Before 50% PSG Reimbursement: $7,900

  • does not include ad credits
  • subject to GST

PACKAGE B
SEO+SEM

  • Package A + 5 Additional Keywords To Get More Visibility, Sales and a Longer Term Boost Online
  • SEO (6 Months)
  • SEM (3 Months)
POPULAR
  • Keyword Research, Mapping and Proposal
  • On-Page Recommendation and Implementation
  • Website and Technical Pre-Audit
  • High Domain Authority Backlinks
  • 6 x SEO Monthly Report
  • 3 x SEO Blog Article
  • KPI: Target 30% of 10 Keywords
  • Google Ads Account Setup, Google Tag Manager (GTM), Google Analytics
  • Campaign Setup, Management and Optimisation
  •  (GSN) Testing Ads/Keywords or (GDN) Testing New Audience/Placements
  • Conversion Tracking and Campaign Reporting
  • 3 x SEM Monthly Report
  • 1 x SEM GSN Landing Page or SEM GDN Static Ad Creatives (1 set of 3 to 5)
  • KPI: (GSN) Target CTR 2 – 5% (GDN) Target CTR 0.2 – 0.5% (ROI 1.2x – 3x depending on industry, product/service, offer, ad budget)

Before 50% PSG Reimbursement: $9,700

  • does not include ad credits
  • subject to GST

PACKAGE C
SEM+SMA

  • Get The Power Of Organic Rankings + Paid Google Ads To Get High ROI and Precision Marketing
  • SEM (3 Months)
  • SMA (2 Months)
  • Google Ads Account Setup, Google Tag Manager (GTM), Google Analytics
  • Campaign Setup, Management and Optimisation
  •  (GSN) Testing Ads/Keywords or (GDN) Testing New Audience/Placements
  • Conversion Tracking and Campaign Reporting
  • 3 x SEM Monthly Report
  • 1 x SEM GSN Landing Page or SEM GDN Static Ad Creatives (1 set of 3 to 5)
  • KPI: (GSN) Target CTR 2 – 5% (GDN) Target CTR 0.2 – 0.5% (ROI 1.2x – 3x depending on industry, product/service, offer, ad budget)
  • FB, IG, LinkedIn (select 1-2 from 3)
  • Pixel Creation & Implementation
  • Media Buy Plan & Persona Research
  • Event Tracking & Testing via FB Pixel
  • Ads & Analytics Linking
  • Up to 3 Ad Groups per Campaign
  • Up to 3 Ads Copy per Ad Group
  • A/B Campaign Testing
  • 2 x SMA Monthly Report
  • KPI: Target CTR of 0.5 – 2% (ROI 1.2x – 3x depending on industry, product/service, offer, ad budget)

Before 50% PSG Reimbursement: $3,800

  • does not include ad credits
  • subject to GST

PACKAGE D
SMM+SMA

  • Get The Power Of Organic Rankings + Paid Google Ads To Get High ROI and Precision Marketing
  • SMM (2 Months)
  • SMA (2 Months)
Popular
  • 2 Months of Social Media Management
  • Facebook/Instagram/LinkedIn (1 to 2 Platforms)
  • 1 x Social Media Consultation
  • 1 x Social Media Campaign Strategy
  • 1 x Social Media Content Calendar (2 months)
  • 1 x Social Media Branding & Artwork Guide
  • 2 x Social Media Monthly Report
  • 16 x Posts creations, cross-post on 2 Platforms
  • 20 Artwork creations
  • KPI: Target increase of 20% to 90% in Brand Awareness (ROI 1.2x – 3x depending on industry, product/service, offer, ad budget)
  • FB, IG, LinkedIn (select 1-2 from 3)
  • Pixel Creation & Implementation
  • Media Buy Plan & Persona Research
  • Event Tracking & Testing via FB Pixel
  • Ads & Analytics Linking
  • 1 to 3 Ad Groups per Campaign, 1 to 3 Ads Copy per Ad Group
  • A/B Campaign Testing
  • 2 x SMA Monthly Report
  • KPI: Target increase of 20% to 90% in Brand Awareness (ROI 1.2x – 3x depending on industry, product/service, offer, ad budget)

Before 50% PSG Reimbursement: $7,900

  • does not include ad credits
  • subject to GST

PACKAGE E
SMM+SEO

  • Ideal for companies which want the Long-term ROI of Organic Social Media + Search Engine Exposure
  • SMM (2 Months)
  • SEO (6 Months)
  • 2 Months of Social Media Management
  • Facebook/Instagram/LinkedIn (1 to 2 Platforms)
  • 1 x Social Media Consultation
  • 1 x Social Media Campaign Strategy
  • 1 x Social Media Content Calendar (2 months)
  • 1 x Social Media Branding & Artwork Guide
  • 2 x Social Media Monthly Report
  • 16 x Posts creations, cross-post on 2 Platforms
  • 20 Artwork creations
  • KPI: Target increase of 20% to 90% in Brand Awareness (ROI 1.2x – 3x depending on industry, product/service, offer, ad budget)
  • Keyword Research, Mapping and Proposal
  • On-Page Recommendation and Implementation
  • Website and Technical Pre-Audit
  • High Domain Authority Backlinks
  • 6 x SEO Monthly Report
  • 3 x SEO Blog Article
  • KPI: Target 30% of 6 Keywords

Before 50% PSG Reimbursement: $7,900

  • does not include ad credits
  • subject to GST

WHY YOU NEED TO GET ENABLED NOW

  • AVOID THE PAIN and costs of hiring digital marketers, only to find that they are not qualified or you are not equipped to manage them.
  • REDUCE the months and even years of opportunity costs while your savvy competitors forge ahead by securing expert help from the start.
  • SEIZE the opportunity to let the government co-share in your marketing costs.
  • FAST-TRACK your growth by using this grant to get experts to customise your strategy, implement a solid plan, start generating traffic and sales
  • ENGAGE the decade-plus digital marketing veterans: MediaOne to train your team and start them on the track chart your company’s growth online.

 

HOW TO APPLY FOR THE GRANT

Step One

Get in touch with MediaOne and describe your marketing and business needs. Disclose which digital marketing package (to be provided to you) you’d like to engage MediaOne for, and we’ll provide you with a Quote. We’ll also assign you a designated contact person.

Step Two

Head over to the Business Grants Portal here: https://www.businessgrants.gov.sg/ Sign in using your CorpPass account. Click on “Apply for a Grant Now.”

Step Three

You’ll be asked to answer three quick questions about your business. Fill up and submit the application form including the Quote provided by MediaOne. You want to keep track of the application form by checking under the “My Grant” tab. Once approved, you’ll receive a Letter of Offer within a few weeks. Accept it.

Step Four

Confirm the Service Agreement, make payment and you are all set!

THE CAMPAIGN PROCESS

Going with MediaOne for your PSG digital marketing is simple and well organised that is governed by our status as an accredited PSG Grant vendor.

You will be guided along the entire process concierge style with our Central Project Management Team – not a common feature for most agencies are insistent on cutting costs at the expense of their clients.

MediaOne is without doubt the most organised and process-driven agency with our sophisticated project management, collaborative and proprietary AI-driven analytical tools.

Sprinkle into this mix: our 13 years of unparalleled experience, and the highest rate of success in the industry, you will achieve success with more certainty and assuredness!

psg digital marketing campaign process management
mediaone digital marketing agency of the year

Work With A Winning Agency. No Less.

MediaOne secured the prestigious Markies award for Marketing Automation Campaign and a proud Finalist in 3 others in 2024.

We are also proud to have won 2 other prestigious Netty awards: Winner for Best AI for Data Analytics and Winner for Best Local SEO Campaign Year 2024.

Work with the best for your PSG digital marketing. Be assured of proven systems, proven processes, proven digital marketing experts working for you.

Savvy SME owners turn to MediaOne because they recognise our 13 years track record creating high-performing campaigns for large enterprises for their international $xxxK campaigns means that your campaigns are based on rigorously proven formula. When it comes to the success of your company – do not take any chances. Choose only MediaOne your trusted PSG Grant vendor.

This is a limited opportunity with limited slots. Call us at 6965 7008 to find out how you can take advantage of the grant now. We have limited slots available.

obtaining digital marketing services in singapore

YOUR PSG DIGITAL MARKETING TEAM

Krissy Teo Head of Projects MediaOne

Krissy Teo

Head of client success

Nathan Segarra digital marketing expert with MediaOne

Nathan Segarra

Client success consultant

benezer seow mediaone digital marketing consultant

Benezer Seow

CLIENT SUCCESS CONSULTANT

delphine tang

Delphine Tang

CLIENT SUCCESS CONSULTANT

keith lee pro digital marketer

Keith Lee

CLIENT SUCCESS CONSULTANT

kenneth cheong marketing expert

Kenneth Cheong

Tech Lead

CASE STUDIES OF OUR AWARD-WINNING WORK

WE DON'T JUST DO GOOD WORK
WE DO GREAT WORK

THE PSG GRANT VENDOR TRUSTED BY 3000 SMEs + MNCs + GLCs OVER 13 YEARS

CHECK YOUR GRANT ELIGIBILITY TODAY

FAQs FOR THE PSG GRANT

The PSG is a government grant that supports local SMEs that want to utilise IT solutions to improve their business operations. Enlisting the digital services of a pre-approved PSG vendor allows local businesses to have their project costs subsidised by up to 50%.


The turnaround time for a PSG application is up to six weeks.

But mostly, applications get processed within four to six weeks from the day you submit your application.

To speed up the processing time, you have to make sure the submitted quotations and invoices are the same as the pre-approved price packages — no proration allowed.

  1. A quotation from pre-approved vendor
  2. CorpPass
  3. Certificate of incorporation or other company information as required
  1. Companies that turn over $100M annually
  2. Companies that are not majority locally-owned
  3. Religious entities
  4. Charity organisations
  5. Government agencies and subsidiaries
  6. Voluntary Welfare organisations

Companies are not allowed to apply for more than one government grant for the same purpose. Companies that apply for the PSG will be required to declare whether they have previously applied for the PSG or a similar grant for the same digital solution or equipment.

Yes. Companies can apply for more than one supportable digital solution or equipment under the PSG.

Some of the digital solutions and equipment that qualify under the PSG grant include:

  1. Hardware (e.g., computers, servers)
  2. Software (e.g., antivirus, Microsoft Office, e-commerce)
  3. Cloud computing (e.g., storage, video conferencing)
  4. Network equipment (e.g., servers, routers, and switches)
  5. Digital marketing services (e.g., web development, SEO, social media marketing, search engine marketing, etc.)
  6. Mobile solutions (e.g., software and hardware for smartphones and tablets)

PSG also covers industry-specific solutions such as retail, logistics, food, wholesale, financial services, building and construction, and landscaping industries. It also supports businesses’ adoption of broad-based digital solutions such as Human Resource Management and Customer Relationship Management.

You can find a more comprehensive list of the top digital solutions/equipment that qualify under the PSG grant here: https://www.gobusiness.gov.sg/productivity-solutions-grant/

Definitely yes! The grant is meant to help SMEs market themselves better and grow. If this means spreading wings overseas and helping the Singapore economy, that would be another objective the government supports (along with other overseas business and marketing grants).

Yes you will have to pay 100% upfront first.

At the end of the campaign, MediaOne will square off your campaign with the complete set of reports and documents that the IMDA (which is administering the PSG) needs.

If everything checks out then, you should get your subsidy back within 8 weeks (depends on the load).

No. Any PSG grant awarded to a company in a financial year will not be taxed.

Our PSG SEO marketing boosts your online presence, making your SME more visible on Google.com.sg. This drives more traffic, leads, and sales, helping your business thrive in the competitive digital landscape.

MediaOne’s PSG SEM maximises your online ads’ impact, reaching targeted audiences effectively. This boosts visibility, drives traffic, and converts leads, powering your SME’s growth in the digital arena.

Our PSG content marketing enhances your brand’s storytelling, engages your audience, and establishes authority. This drives organic traffic, cultivates leads, and fuels your SME’s digital success.

Our PSG social media marketing elevates your brand’s online presence, fosters customer engagement, and drives targeted traffic. It’s a potent tool to expand your SME’s reach and boost conversions.

Singapore offers several marketing grants to support businesses in promoting their products and services. Some of these grants include:

  1. Enterprise Development Grant (EDG): Supports projects that enhance marketing capabilities.
  2. Market Readiness Assistance (MRA) Grant: Aids in expanding overseas market presence.
  3. Productivity Solutions Grant (PSG): Assists in adopting marketing automation and digital solutions.
  4. Capability Development Grant (CDG): Supports marketing strategy development and implementation.
  5. Global Company Partnership (GCP) Grant: Encourages collaborations for international marketing efforts.
  6. Market Access and Partnership Program (MAP): Facilitates entry into new markets through market research and partnership development.

These grants aim to bolster businesses’ marketing efforts and enhance their competitiveness.

MediaOne is a recognized PSG Grant Vendor, offering top-notch digital marketing solutions subsidized by the Productivity Solutions Grant (PSG).

We have 10 years experience working on Government related grants, subsidies and direct GLC or GLA work.

For PSG this is our 3rd year running which give us plenty of exposure and experience to ensure a trouble-free campaign for you.

Businesses can leverage this support to enhance their online presence through services such as SEO, SEM, social media marketing, and website development. With MediaOne’s expertise and the PSG funding, companies can achieve significant digital transformation, driving growth and competitiveness in the dynamic Singapore

PROS AND CONS OF USING THE PSG DIGITAL MARKETING GRANT

Up to 50% subsidy on digital marketing services can significantly reduce financial burden.

SMEs can leverage the expertise of established digital marketing agencies, ensuring high-quality service.

Enhanced digital marketing strategies can help SMEs compete more effectively in the market.

The grant covers a wide range of digital marketing services including SEO, SEM, and social media marketing.

Facilitates expansion into new markets, potentially including overseas markets, supported by government initiatives.

SMEs need to pay 100% of the costs upfront and claim the subsidy later.

Strict eligibility criteria may exclude some SMEs from benefiting.

The application process can be time-consuming and bureaucratic.

The grant only covers pre-approved digital marketing solutions and vendors, limiting flexibility.

Delays in reimbursement processing can impact cash flow for SMEs

DO'S AND DON'TS OF PSG GRANT VENDORS

Separate IMDA Pre-Approved Solutions from non-Pre-Approved solutions in distinct pages or boxes.

SMEs can leverage the expertise of established digital marketing agencies, ensuring high-quality service.

Forward all usage of Pre-Approved Solution lockup and writeup to smes_go_digital@imda.gov.sg for approval.

Update existing marketing collaterals with the new lockup and writeup by the specified deadline.

Ensure no mismatched solution package names, descriptions, and costs between Annex 3 and vendor quotations/invoices.

Educate customers on the benefits and eligibility criteria of the PSG grant to ensure they fully understand the process and requirements​ (Digital Marketing Singapore)​.

Do not edit or remove module listings in software descriptions as stated in Annex 3.

Do not offer or share any incentives with PSG customers, including rebates, cash-backs, gifts, loans, or credit facilities.

Avoid contacting Enterprise Singapore for queries outside their scope; use designated contacts instead

Do not place Pre-Approved Solution lockup on pages without approved solutions or modify the lockup and writeup without approval from IMDA​ (Digital Marketing Singapore)​.