• Karen Mancio
• 01/10/2026
• Blog, Advertising, Digital Marketing, Ecommerce, Lead Generation, SEM, Social Media, Video
• 0 Comments

AI Summary YouTube advertising works best when you match the ad format, audience and bidding strategy to one clear campaign goal. Start with a narrow audience (custom intent keywords plus one affinity group), a budget of about SGD 300-500 a month, and conversion tracking in place before launch. Hook viewers in the first three seconds, follow a hook-problem-solution-proof-call-to-action script, and …