MediaOne is the one that big brands insist on. MediaOne is the one that SMEs use to destroy their competition. Have a chat and find out why.
What Does An SEO Agency Do
SEO agencies improve the on-page, off-page, technical SEO aspects of a website to conform to search engine algorithms to rank well, get traffic and visibility.
MediaOne is the runaway leader in the sense that we have served thousands of clients over a decade, thereby gathering an immense set of knowledge, experience and expertise to ensure that the work is done with a high degree of success and precision.
MediaOne also specialises in other aspects of SEO for local, international, enterprise, e-commerce, content, mobile devices, link building and migration. We set the standards and the pace that the rest of the industry follow and are now a few more steps ahead with our proprietary machine learning platforms.
Keyword research is a key foundation. Unlike most companies, we have a system backed by machine learning. Not the machine learning using third-party licensed tools which even non-professional marketers can easily obtain their hands on with a credit card.
MediaOne is the only digital marketing firm here to have developed its own proprietary machine learning algorithm to select keywords that have the best probability of success for you based on your website's strengths and weaknesses.
Its called Keyword Magic.
With Keyword Magic, our Consultants can propose a set of keywords that has significant commercial and branding value to you within minutes. Not days of delay, no guesswork, as is the standard. High accuracy - in minutes!
With our capability, instead of getting frustrated with a typical agency executive, you can even have a quick online meeting with our MediaOne Consultant to hammer down a winning formula within minutes.
This is vital because search engines like Google, Bing, Yahoo are very particular about the quality of the on-page elements. MediaOne shall audit and fix (where applicable) the following on your web pages:
Meta title and description are within limits and contains keywords
Alt-tags have different keyword variations
Content is sufficiently unique
Content is sufficient and not thin
Content is written in sufficient Expertise-Authority-Trust (E-A-T)
Good formatting and structuring of word blocks
Keywords strategically placed
Keyword density is within 2% to avoid triggering spam penalties
Syntax and grammatical correctness
Content written in short prose format
Readable and easily understood
Content is fresh and up-to-date
Words are factual and does not make easily verifiable false claims
There are proper semantic markups and hyperlinking
Menu and navigational elements are accurate
This involves the website setup, coding, servers and content delivery methods to ensure the web pages are able to load fast, load properly regardless of the viewing device. Here are some of the things that MediaOne shall audit and fix (where applicable):
Pagespeed is acceptably fast for both desktop and mobile devices
Caching or using CDNs to speed up content delivery
Deferring non-essential images, script and content for later loading
Resizing images so that they are lighter, reducing overall page size
Webpage is mobile-responsive
Core Web Vitals are passed
Reduction of any coding errors
The number of broken or misdirected links are minimised
Webpages have the HTTPS protocol
URL is clean and well-structured
XML Sitemap is properly installed
Robots.txt properly formatted to allow humans and the right directives
Canonicalisation is done correctly to reference the correct pages
Few or no crawl errors in existence
Server is robust enough to handle the traffic and web pages
Implant structured data or schema markup wherever necessary
It is also crucial because search engines are always checking for the legitimacy and popularity of websites and webpages. MediaOne's remit is to boost your off-page ranking factors (where necessary) as such:
Backlinks from high authority sites like LinkedIn, Yahoo, Google
Guest posts in trusted Web 2.0 websites like Medium, Blogger, Wx
Insertions into popular directories
Citations in websites with industry authority
Mentions in social media
Forum and discussion placements
News and press release sites with high visibility and traffic
Comments in blogs and posts which contextually accurate
Hygiene checks to disavow toxic or spammy links
It involves optimising your Google My Business profile and other factors so that you enhance your ability to appear in the much coveted Google Places featuring the 3 top businesses for each search result. This is an add-on package which will require additional quotations from your Consultant. Here are the list of services:
Google My Business: complete and accurate business description
Google My Business: up-to-date Name, Address, Phone Number (NAP)
Google My Business: inclusion of pictures, videos
Google My Business: inclusion of promotions
Google My Business: inclusion of FAQs
Google My Business: reply and clean-up of Google Reviews
Local directory listing
Ensuring that your website NAP and URL corresponds to your GMB
Clean out old or repeated GMBs and citations where applicable
Consultation to obtain more positive Google Reviews
Consultant to challenge and remove negative Google Reviews
OTHER TYPES OF SEO WORK
This is a strategy to help you get higher visibility in your local country search results. We optimise your Google My Business, build citations and local links so that you appear on Google Places to dominate the scene.
The purpose is to help search engines understand and get you more rankings in the countries you need to target. We install Ahreflang tags, create original local content, citations, backlinks so that you rank proudly in international markets.
This type of optimisation helps large enterprise websites with thousands or millions of pages to get pages found and ranked. This involves heavy duty auditing and rectification of the thousands of issues such websites have such as duplicate content and tags.
This brings better page experience of web pages on mobile devices like smart phones and tablets. With Google becoming stricter on page speed, Core Web Vitals and mobile friendliness – this has become a very complex but vital work.
This aspect is concerned with script and server-level optimistions that help search engines crawl and index websites better. Technically, Google now looks at 200 new ranking algorithms that are hard to detect and rectify unless you have the experience of MediaOne.
This means creating, formatting and curating content that is able to answer search queries best. Most marketers think ‘unique’, ‘helpful’, ‘fresh’ and E-A-T but this field of work is vastly more complicated than they realise. Thats where we come in.
Ecommerce websites often have insufficient content, bad page experience, excessive tagging, duplicate, and redundant page issues. This is where ecommerce optimisation comes in. When you are selling dozens to thousands of products against fierce competition, you need MediaOne.
Shopify remains challenging because of the way content is dynamically loaded onto web pages, plus restrictive CMS issues. Despite conventional wisdom, it is possible to rank Shopify and other e-shop platforms. MediaOne does this for clients with great results.
Link building is performing white hat link building from relevant and high authority websites, as well as removing harmful and low-quality links. MediaOne is a master of performing improving link profiles to increase the quality of our client websites.
Benefits of Engaging Mediaone
More brand recognition, positioning and authority in your field
Expand your marketshare locally and internationally
Penetrate sectors that you otherwise are unable to do so due to territories and channels
Free up marketing budgets for other initiatives (MediaOne helped a client cut their $250K ad budget to $20K after getting them so many 1st page rankings they had $200K+ extra budget to play with)
For GLCs & Non-Profits
Greater reach, especially when you have to communicate a lot of FAQs and guidelines to the masses
Communicate to different sectors which may be difficult via paid and social media campaigns
More permanent messaging as your ranked pages stay on 1st page longer without burning precious marketing budgets
Reliable profits to pay for operational expenses such as rent and salaries
MediaOne’s carefully curated process is the result of thousands of successful campaigns over more than 12 years.
Everything is carefully orchestrated from your website auditing, keyword research, website optimisation, technical improvements, off-page link building. Nothing is left to chance and nothing is left to guesswork.
MediaOne’s Famous Transparency
We provide you with a 365 x 24/7 dashboard
Real time + online so that you can monitor anytime, anywhere
Integrates Google Analytics, Google Ads, organic/paid traffic monitoring and other search engine metrics
Be always prepared for marketing meetings with your management without needing to chase us
Examine metrics and insights which keeps you informed and updated so that you can have constructive discussions with your consultant
Unlike other agencies who use haphazard guesswork and excel sheets, MediaOne uses enterprise cloud project management tools
All our consultants will know how well your project is doing, at what stage it is at and can provide accurate recommendations
This provides you with timely and accurate work so you don’t have to chase us, we update you at each stage
While our competitors keep asking for more and more payment for additional tracking – you get our enterprise cloud project management tool for FREE!
the Professional AGENCY that delivers quality leads
Embark on your journey to effective and sustainable organic traffic
clients working with us
extraordinary team members
verified star client testimonials
With years of experience, we developed the competency to accurately anticipate Google’s algorithm updates, something that many in-house staff are not able to.
We have experts with more than 12 years of experience dealing with varying corporations across multiple industries
Monitored over hundreds of campaigns, we are pre alerted to google algorithm updates
We have the tools it takes to perform search engine optimisation effectively
We produce results at a faster and cheaper rate than grooming an in house team
If results are unsatisfactory, you can fire us with no strings attached
We get you more traffic and sales
See the tip of the iceberg that is the work we do....
What Our Customers Have to Say
"Professional is the accurate word to describe about MediaOne (MO). MO Technical Team found the root cause issues, which lead to fantastic SEO results."
"Highly recommended. Our SEO improved tremendously within few months. The team is very friendly, knowledgeable and responsive."
"I strongly recommend MediaOne to any client who is looking for a responsible marketer to handle your project."
"Professional and prompt in all the tasks a digital agency performs. Am grateful for the patience too! Will recommend them to potential clients :)"
Debbie LeongThomson Medical
"Our SEO consultant is extremely competent and responsive to helping meet the online marketing needs of our business. I highly recommend MediaOne to anybody looking for professional and efficient service :)"
Janine TanPsychology Blossom
"I have been with MediaOne for coming to 2 years now. They are very responsive, professional, and they get the job done well. Definitely consider them if you're looking for an SEO company."
Dr Luke HoAgape Chiropractic Clinic
"Worked with MediaOne previously and will highly recommend them for anyone looking for SEO services. Highly capable and knowledgeable in what they do. But what stood out was how accommodating and responsive they were in genuinely wanting to help us."
Rachel JacobGuardian Singapore
"I worked with the MediaOne team in one of my corporate roles as a Digital Comms Manager and the quality of work the team has done was professional and assuring! I highly recommend you anyone looking for a good seo run in to look up the MediaOne team!"
Daniel DavidFuji Xerox
"Working with MediaOne for our digital marketing efforts and web development works. The team was so accommodating and responsive and they get the job done! Thumbs up to the MediaOne team. Keep it up!"
"Impressed with MediaOne! Annie was helpful and responsive all the way. Our company website appeared on Page 1 within the first 3 months of starting with MediaOne. Highly recommended!"
Terry ChewTerry Chew Academy
"Very pleasant experience with MediaOne, we can feel the team’s heart and soul in helping us to set up our website and project. Very responsive and friendly! Will definitely continue to work with them in future! Highly recommend!"
Douglas KhuDNA Accounting
"I've had the pleasure of working closely with Tom, Annie & the amazing team at MediaOne since mid 2019. The experience has always been professional, the team highly accommodating and the output extremely valuable to my organisation."
Casey AngusHotel Intercontinental
"MediaOne has renewed my faith in digital marketing agencies. Dexter, Zack, Xushuang, Giselle and team have significantly improved my website's SEO ranking and organic web traffic, and I definitely plan to continue using their services."
Daryl ThamYin Leong Hardware
"Have been working with MediaOne since Sep 2018. It's a year long project for Noel Gifts and I must say I greatly appreciate the professional support and quality customer service provided by MediaOne - they are very responsive and patient in answering my queries with regards to search engine optimization. Rest assured you are in good hands!"
Wilson LeongNoel Gifts
No other MARKETERS can do what we do!
Pioneering in the digital market field since the 2000’s
Recognized by international certification organisations
Highly technical systems recognised as peerless even by competitors
We invest up to 15% of our income into R&D, systems and processes
AI based software gets valuable insights that make or break campaigns
We offer White Hat techniques approved by Google
Highly trained consultants with unparalleled experience
At MediaOne we train our qualified experts in large MNCs
We set the pace for all the other agencies to follow
Guaranteed deliverables which exceed client expectations in every way
This next call might turn out to be the most important one you make this year
Do not dare as they have superficial experience, knowledge and processes
Contact The Top Rated Agency Today
You Will Quickly Realise This Is The Last Consult You Will Need...
Imagine what ranking on the first page of Google could do for your business.
Our campaigns and strategies are Google-update-proof, and that’s because we’re always keen on following Google’s guidelines.
We also know how to turbocharge the process.
We understand that your website’s potential to rank well in the SERPs is only as high as the quality of content you produce.
Our mission is to help you put your best foot forward so that your website can rank appropriately. In doing so, we can help you rank well, and make sure your website can be found where your prospects and customers expect it to be.
An SEO agency is a professional company of SEO experts who work to identify a website’s on-site, off-site, content, and technical issues, and then perform optimisations and improvements in accordance to search engines’ algorithm requirements.
The cost of hiring an agency will vary depending on the size of your business, your website, and your specific needs. Generally speaking, you can expect to pay anywhere from $500 to $5,000 per month for the average small business campaign. Larger businesses or those with more complex websites may have to pay more.
When you hire a professional consultant, you should expect them to conduct a complete website audit. That will help them identify any areas that need improvement and devise a plan of action to get your site ranking higher in the search engine results pages (SERPs).
The audit should cover all aspects of SEO, from on-page factors such as title tags and meta descriptions to off-page factors such as link building and social media engagement.
Once the audit is complete, they should provide you with a detailed report outlining their findings and recommendations. They should also give you a realistic timeline for completing the work and achieving results.
Also, the process would require many tools such as Ahrefs, Semrush, Majestic, and many others which are going to cost you a lot of money if you were to purchase them on your own. Next, tracking and optimising work are not easy tasks that anyone can effectively engage in. experts with years of experience have the ability to anticipate the ever changing Google algorithm, something that many in-house staff can’t.
SEO agencies generally deliver on-site SEO, off-site SEO, and technical SEO. These are all vital processes for a fully functional, user-friendly and responsive website that abides by all the search engine regulations.
Search Engine Optimization (SEO) is not a one-person show. It’s a complex process involving various skills, from keyword research and analysis to content strategy and link building. Even if you have all the necessary SEO knowledge and experience, it will still take up much time that you could have otherwise spent on other aspects of growing your business.
An SEO agency will have a team of experts who can handle all your SEO needs. An alternative would be to set up an in-house SEO team, which is costly and time-consuming.
The answer to this question depends on several factors, including the competitiveness of your industry, your website’s quality, and the effectiveness of your campaign. Generally speaking, it takes 3-6 months to see results from a campaign. However, some businesses have seen results in as little as 2-3 months.
MediaOne is one of the most experienced and successful digital consultants in Singapore. We’ve been in the business for over ten years and have helped hundreds of companies achieve their online marketing goals.
Some of the reasons why you should work with us include:
Our team of experts is constantly up-to-date with the latest trends and updates
We offer a wide range of services, from social media marketing to web design
We have a proven track record of success
We offer competitive pricing without compromising on quality
We provide our clients with monthly reports that track progress and show results. The report includes information on keyword rankings, traffic, leads, and sales. We also provide analysis and recommendations to help you continue to improve your campaign.
MediaOne has standard guarantees such as providing 3 extra months of free service for a 6-months campaign, and 6 extra months of free service for a 12-months campaign – or until the month the KPI is met.
Content-Length & Keywords Placement: Longer is better for web pages. The more in-depth your text is, the easier it will be for search engines to determine its relevance to a particular keyword or phrase
Technical SEO: Technical SEO refers to all of the technical aspects of your website, including things like HTML Tags, Robots.txts, page speed, metadata, site architecture, Sitemaps, etc.
Authority: Google is looking at more than 200 factors when ranking websites
Link Building: Link building is the process of acquiring links from high-quality sources. If you want other websites to link back to your website, this is what you need to do.
Through a combination of on-site and off-site factors, SEO agencies aim to increase your website’s organic ranking so that it appears higher in SERPs (Search Engine Result Pages).
This accounts for most of the SEO agencies you see around. They operate as vendors of SEO services, selling products and services that they don’t personally deliver.
They typically offer 2-3 services, including link building and on-site SEO. They’ll usually charge you between $1800-$3000 per month. But the truth is, they don’t provide their own services but rely on subcontractors from overseas for link building, content creation, etc.
The Blackhat SEO Agency
These agencies use “black magic” to get their clients’ websites to rank at the top of search engine results temporarily. They know how to game the system, but everything they do flies against search engine guidelines and best practices.
SEO is constantly evolving as we know it. However, some agencies are stuck in their old ways of doing things. They still use the same outdated tactics that don’t work anymore.
They’ll stuff keywords into page titles and meta tags, use link networks, reciprocal links, and so on. They don’t know how to do SEO right, but they still think they can charge you top dollar for their services.
The Ideal/Reputable SEO Agency
This is the type of agency you want to hire. They are NOT vendors of SEO services. They don’t sell products that they don’t personally deliver. Nor do they use blackhat or outdated SEO tactics.
They’re highly experienced and knowledgeable about the best SEO practices. Plus, they only have one goal in mind: improving the overall quality of your website so it can rank higher in the search engine result pages for your website within a reasonable timeframe. They’ll create customized, white hat SEO strategies to help you accomplish your objective(s).
In short, they’ll not only optimize your site for search engines but also maximize its overall business value as a web asset, including session depth, user engagement, and conversion.
Top Ten Qualities of a Reputable SEO Company
So, what are the defining qualities of a reputable SEO agency?
1. They’ll Rank at the Top of Search Engine Results
If an agency is as good as they claim to be, it should have no trouble ranking their websites at the top of Google, Yahoo, and Bing.
Try searching for “SEO Agency” or “SEO Company” in your region. For example, “SEO Agency Singapore,” “SEO Company Malaysia,” etc. If the agency isn’t among the first few results that show, take it to mean they’re not good at what they do.
In short, look for a website that’s clean, simple, and easy to use. It should answer all your questions without asking you to contact the agency directly.
3. They have Many Repeat Clients
A reputable SEO agency will have many repeat clients and a long list of references you can contact directly. Some of these clients should vouch for them too.
4. They Don’t Sell Crap
They don’t sell products like backlinks, social media followers, or whatever else that doesn’t impact the overall quality of your website. A competent SEO agency focuses on improving your site’s content, usability, and overall reputation because that’s what really matters. Plus, they don’t sell link-building services, social media followers, youtube views, etc.
5. They Don’t Oversell
If they guarantee to get you to the first page of Google, then there’s a good chance they’re overselling. Remember, SEO has no guarantees, and any agency that claims otherwise is lying.
4. They Have a Well-Defined SEO Process
The SEO process should be clearly outlined on their website and make logical sense.
5. They’re Clear About Their Work
There should be no hidden charges or cheap tricks. A reputable SEO agency will fully disclose all there’s to know about their work process from start to finish.
6. They’re Willing To Put It In Writing
An SEO agreement should be comprehensive and include every detail of the campaign, starting with performance benchmarks and termination clauses.
7. They Have Hundred of Testimonials
A good agency should have a list of satisfied customers you can talk to, including names, business types, and location. If these testimonials look like submissions from the same person (i.e., fake), take that as another red flag.
7 Red Flags to Watch Out For in a Potential SEO Partner
It helps to be careful when hiring an SEO agency because some will try to make a quick buck out of you by overselling. Here are seven red flags to watch out for:
They Guarantee Page One Rankings: This is next to impossible. It’s achievable but not guaranteed, considering your competitors are also working. You can improve your ranking, but nothing is 100% certain.
Their SEO Packages Are Dirt Cheap: SEO is anything, but not cheap. If it sounds too good to be true, then they’re overselling. A proper SEO campaign requires a hefty investment.
They Guarantee Immediate Results: Every effort takes time, and you won’t see results overnight with SEO or any other marketing efforts for that matter. If they guarantee immediate results, then it’s another sign they’re overselling.
Their Testimonials Are Generic: It’s not uncommon for agencies to post fake testimonials. If you notice all their testimonials sound alike, then there’s a good chance they’re fake.
They Only Work With Small Businesses: They may be new or highly incompetent. If they only work with small businesses, they probably don’t have the experience or knowledge to handle larger accounts.
They Sell One-Size-fits-all SEO Packages: Every site is different, so only hire an agency that will work with you directly, assess your site, and deliver custom SEO campaigns.
They Insist on the Number of Backlinks without Saying a Word about their Quality: If the agency you’re about to hire only promises to get you tens of thousands of backlinks but never discusses the quality of those links or how they generate them, then they’re not giving you the full picture. Ask them if the links are natural, editorial, or paid for. Also, ask them how they get their backlinks and what they do to keep your site safe from Google penalties.
They Think They Know What You Need: Only you know your business, and only you should decide about it. If the agency thinks they know better than you do, then that’s an agency you want to stay away from.
How Can an SEO Agency Help Your Company
Before hiring an SEO agency, you must first understand what they can do for you. After all, they’re not magicians, but they can help drive more traffic to your website, provided you know how to make the most of their service:
The following are some of the things an SEO agency can help you out with:
Identifying Problems and Roadblocks in Your Campaign
How to Choose the Right SEO Agency in ten Easy Steps
We can all agree hiring an SEO specialist is a big decision. It may seem that the world of SEO is a black box, but if you have patience and follow these steps to the core, you should be able to find the right candidate for your business:
Step 1: Define Your SEO Goals
Before you even think about hiring an SEO specialist, take a few minutes off and think about your business goals. What do you primarily want to achieve by the end of it all? Do you want to drive more traffic to your site? Do you want to increase sales and leads?
Defining your SEO goals will help you narrow down your search and single out the most qualified SEO agencies for the task.
You can begin by identifying which areas of your online presence needs work. Are you satisfied with your website? Does it need an overhaul, or does it need to be redesigned from the ground up? What about your social media presence? Is your audience aware of your company’s existence online?
You have to start with the technical SEO issues. If your site’s speed is poor, then you can forget about ranking high in Google. You have to fix broken links and 301 old redirect pages to relevant ones.
Here are a few examples of SEO goals you should consider:
You can also contact the agency and ask them to supply this information. If they’re what they claim to be, they’ll comply.
Step 3: Identify the Techniques they Utilize
SEO is as vast as the number of businesses that utilize it. Therefore, there is no single answer to the question, “What SEO techniques should I use?” What works for one company may not work for another.
You have to identify the techniques your ideal SEO firm utilizes. You can do this by reading their blog or social media posts, previous campaigns they have completed, and the testimonials from their clients.
They don’t necessarily have to get to the nitty-gritty details of their techniques, but you should at least get a general idea of what they are capable of.
How do they track and measure their campaign? Typically, the SEO agency you hire must track the following metrics:
They can respond to your messages within five hours.
Their success rate is high enough that you feel comfortable hiring them.
They offer a money-back guarantee for unsatisfactory results.
Step 7: Visit the Agency in Person
Most business owners usually overlook this step. But it’s good for relationships.
It’s one thing to talk to an SEO agency over the phone, but quite another to get to meet them in real-time. Many SEO agencies work from home, so you never know who you’re talking to until you meet them in person.
Even if you have already narrowed down your list of choices, it’s still a good idea to visit all potential partners face-to-face.
Visiting the agency in real-time is an excellent opportunity to meet the team you’ll be working with and know who handles what.
Moreover, there is also where the agency walks you through some of their tactics. You should also be able to tell if the agency is passionate about what they do or if they’re after a quick buck just by the way their office is organized or how they interact with potential clients in real-time.
Step 8: Consider Your Budget
Spending more doesn’t always mean you will get the best results.
With that said, you have to consider your budget limitations before hiring an SEO agency.
After all, not everyone is willing to shell out thousands of dollars per month for SEO services.
If you don’t have enough money to hire an SEO agency, perhaps you should consider hiring a freelancer SEO expert instead.
You can also outsource your SEO campaigns to reputable firms in developing countries like Singapore.
Step 9: Start Small
It’s not always easy to determine if what an agency is offering is worth every penny you’re paying them.
That’s why it’s best to start small, making one campaign your test run.
You want to see how the agency runs its campaigns before handing over the entire project to them.
See if they’re generous enough to go the extra mile or beyond the scope of their work. Are they money-driven or determined to see your business succeed?
If you notice that they’re simply out for your money, then it might be time to look for another SEO agency.
For example, some firms are great at link building but have no idea how to earn media coverage. Others are good with creating content that would perfectly work with social media sites like Facebook or Twitter.