
Humour As Brand Strategy: 6 Times Singapore Ads Got It Right (and Wrong)
- Tom Koh EE
- 08/08/2024
- Advertising, Blog, Branding, Business, Digital Marketing
- 0 Comments
The age-old adage “laughter is the best medicine” no longer works in today’s digital landscape. Instead, it should be “laughter is the best marketing tool,” which is why many are using humour as a brand strategy. When done right, these ads have the potential to go viral and achieve marketing goals. This is why many brands use this as a …
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