🔴 LIVE FIRESIDE CHAT
AI Has Changed How People Search & Buy — Are You Keeping Up?
In this joint webinar, Google and MediaOne will break down what’s changing, why it matters, and what brands need to do next to stay competitive in Southeast Asia.
Join Google and MediaOne to learn how brands can stay visible, trusted, and competitive as AI reshapes the path to purchase.
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🏆 Turning AI-powered discovery into measurable business growth
Jara Amin is a strategic partnerships leader at Google with over a decade of experience in big tech. She has advised major global and regional advertisers across automotive, CPG, retail, and entertainment, helping them build high-impact digital strategies that drive business growth.
At Google, Jara works closely with leading media and agency partners in Singapore, helping them leverage Google’s marketing solutions to create scalable, business-focused results.
🏆 Helping brands grow in the AI-powered search and discovery era
Caroline Wangsawan is a digital strategy advisor at Google, supporting business growth across Southeast Asia and Australia. With strong experience in B2B marketing strategy and strategic account management, she helps regional businesses navigate digital transformation and growth.
Her expertise lies in connecting complex business challenges with scalable digital solutions, helping brands turn strategy into measurable results.
Learn how conversational AI searches influence discovery, trust, purchase decisions, and brand visibility across Southeast Asia.
Understand shifting consumer touchpoints shaping faster decisions across search, video, AI assistants, and connected television.
Discover how Performance Max, Demand Gen, and AI automation improve targeting, conversions, and measurable campaign outcomes.
Learn practical strategies using first-party data, measurement models, and AI tools to accelerate sustainable business growth.