Some decision-makers still see online marketing as an expense rather than an investment. Many are even hesitant to spend money on marketing techniques that preclude television, radio, or print media. However, the times are changing. Businesses that don’t have an online presence will miss out on countless opportunities for growth and expansion, not to mention […]
Have you been toying with the idea of strategically using external resources to perform what your internal staff does? If so, trust me, you already know the potential of outsourcing. The good news is that you can choose to outsource all your functions or just a handful of it and still reap the full […]
Social media apps do more than entertain and connect us. Social media has become our go-to source even for news and information, and a hub for colleagues or schoolmates in the wake of a global pandemic. It has also become one of the greatest marketing tools for businesses in this digital age. In […]
Unfashionable, unpopular, marketing dinosaur from the past… Uhmm, these are terminologies used to denote good old direct mail. The demotivating notion is that direct mail is cumbersome, expensive, and disgustingly clogs people’s and business mailboxes. The flipside truth is that it’s email inboxes that are choking with spam and suspicious notifications. While denying proof […]
Why Singapore With a population of about five million people, Singapore is a thriving member of the global economy. This small unlikely city-state has for the longest time led by the nose as the world’s best place for doing business. That was until recently when New Zealand nudged it out, but if the projections made […]
Turkish cuisine has flavours of both East and West as it is a melting pot of European, Middle Eastern, Mediterranean culture.Both Western and Persian flavours can be found in Turkish cuisine, and its Mediterranean flavours have tantalising, exotic allure. Turkish cuisine consists of olive oil-based dishes from the Mediterranean coast, hearty pastries from central Anatolia, […]
