Why Hire Digital Marketers When You Can Outsource For Less

GET DIGITAL MARKETING EXPERTS

AT A FRACTION OF THE PRICE OF HIRING ONE

Smart managers in MNC, SME and government firms have utilised the power MediaOne to dominate their space within weeks at a fraction of the cost of hiring an in-house staff.

Why not you?

SEO

Either hire an SEO to trial and error for 6-12 months and finally get some meagre rankings, OR hire MediaOne which has ranked up 1 MILLION competitive keywords using our 10 years of experience.

SEM

Consider if hiring an SEM or media buyer to throw tens of thousands of your hard-earned money for hit-and-run campaigns or use MediaOne which has obtained hundreds of thousands of profitable enquiries.

SOCIAL

Social is not just writing smart attractive posts. Are you confident your new social media executive can get you thousands of reach, engagement and likes? Learn how MediaOne gets Millions of these before lunch.

GET A FREE CONSULT TODAY

MediaOne Digital

PHONE

(65) 6965 7008

EMAIL

contact@mediaone.co

ADDRESS

1 Neil Road #03-02 Singapore 088804

OPERATING HOURS

Mon - Fri 9:30am-6:30pm

SOME OF OUR AWARDS & FEATURES

TRUSTED BY PRIVATE+PUBLIC SECTORS

TESLA LAYS OFF NEW MARKETING TEAM....

Just four months after hiring the team, Elon Musk has laid off its newly formed marketing team.

In an X post, a user said Tesla "could've done a better job with their ads." To which, CEO Elon Musk responded with, "Exactly. The ads were far too generic - could've been any car."

In an internal memo reportedly sent by Musk, the layoff is to enable Tesla to be lean, innovative and hungry for the next growth cycle.

- EXCERPT FROM ARTICLE PUBLISHED BY MARKETING-INTERACTIVE ON 24 APRIL 2024

DO YOU FACE THESE ISSUES

HIGH COSTS & RISK OF INVESTMENT

Recruitment Expenses: The process of hiring top talent often involves significant costs, including hefty fees for recruitment agencies.
Training and Development: Onboarding new marketers not only requires a substantial initial

OPERATIONAL DIFFICULTIES

Managing Personnel: Overseeing in-house staff includes handling leaves, welfare, performance reviews, and potential disciplinary actions.
Fixed Skill Sets: An individual marketer might excel in a specific area, leaving gaps in your overall marketing strategy.

FLEXIBILITY & SCALABILITY PROBLEMS

Adapting to Market Changes: In-house teams can be slow to pivot strategies in response to market or performance feedback.
Long-Term Commitments: Hiring in-house often involves lengthy contracts and notice periods, hindering your ability to react to changes quickly.

TECHNICAL & RESOURCE LIMITATIONS

Equipment and Office Space: Additional costs for office setups, including computers, internet, and other essentials, can accumulate quickly.
Limited Exposure and Experience: An in-house marketer typically brings experience from a finite number of projects, potentially limiting innovation and fresh insights.

WE HAVE YOU COVERED

COST EFFICIENCY & REDUCED RISK

No Recruitment or Termination Fees: Eliminate the financial risks associated with hiring and firing by partnering with MediaOne. Our flexible plans mean you can invest more wisely.
Predictable Spending: With fixed monthly rates and no hidden costs, budgeting for your marketing becomes simpler and more predictable.

EXPERT MANAGEMENT WITHOUT HASSLE

No Direct Management Needed: Our team is self-managed, which means you won’t need to worry about the administrative overhead associated with in-house staff.
Access to a Broad Skill Pool: MediaOne brings you a team that covers every digital marketing discipline, from data analysis to creative content and everything in between.

AGILITY & IMMEDIATE IMPACT

Quick Strategy Implementation: Our seasoned experts can launch and modify campaigns rapidly, helping you respond to market conditions and opportunities with agility.
Short-term Engagements Available: Flexibility in service agreements allows you to scale up or down based on real-time business needs and outcomes.

CUTTING-EDGE TOOLS AND DIVERSE EXPERIENCE

Latest Technologies: We use cutting-edge tools and platforms, ensuring you’re always ahead of the curve.
Rich Industry Insights: With extensive experience across various industries, MediaOne brings a depth of understanding and a fresh perspective to every campaign.

+200% INCREASE IN CONVERSION RATES FOR A GOOGLE ADS CLIENT

-92.72% Reduction in CPA
We achieved around $46.88 cost per conversion activations, a significant improvement from the previous $644 cost per conversion activations

WE CAN GENERATE HUNDREDS OF THOUSANDS IN TRAFFIC

We took an SEO client from a standing start to thousands of keywords on first page and QUARTER-MILLION monthly traffic.
This involved painstakingly assisting them in creating a powerful SEO strategy to improve their multi-faceted search filtering, format content so that its highly organised and in-line with what users (and Google would demand).

WE GET YOU ON TOP FOR BRANDING AND POSITIONING

MediaOne took a little known job placement firm and placed them on top of firms like Robert Walters, Michael Page, and Randstat
We did this for many other keywords, resulting in lower costs of marketing and job placement
Not to mention immediate improvement in branding and positioning that is worth immeasurably more

LETS DO THE MATHS...

Digital Marketing Manager – These roles typically offer salaries ranging from SGD $72,000 to SGD $120,000 annually, depending on experience and specific company.
SEO/SEM Specialists – Specialists in this field can expect to earn around SGD $48,000 to SGD $72,000 per year.
Content Marketing Manager – Annual salaries for this position range from approximately SGD $60,000 to SGD $90,000.
Social Media Manager – These professionals can earn between SGD $48,000 and SGD $84,000 per year.
Digital Marketing Analyst – Salaries for analysts are generally between SGD $54,000 and SGD $78,000 annually.

To get a full team of experienced digital marketers, you could be setting aside as much as $600,000 per annum, including CPF and other operating costs.

To get the SAME result with MediaOne – anything from $5,000-$10,000 (basic packages) to $20,000 – $50,000 (integrated campaigns) or $60,000 – $80,000 (complex campaigns).

THINK OF ALL THE SAVINGS!

EMBRACE THE FUTURE OF BEING ASSET-LIGHT, NIMBLE AND POWERFUL

Shed the burdens of traditional in-house hiring and embrace a partnership with MediaOne. With us, you gain a service provider and a partner dedicated to your success in the digital arena.

Join the myriad of satisfied clients who have shifted from cumbersome in-house processes to streamlined, effective marketing solutions with MediaOne. Contact us today to learn how we can tailor our expertise to your unique needs and help you achieve your marketing goals with precision and flair.

HUNDREDS OF 5-STAR REVIEWS

THE NEXT CALL YOU MAKE MAY DETERMINE IF 2024 IS A MEDIOCRE OR HIGHLY PROFITABLE YEAR

AS A SUBJECT MATTER EXPERT IN YOUR OWN FIELD, YOU NEED TO BE CONCERNED WITH OPERATIONS AND PROFITABILITY RATHER THAN BE CAUGHT IN THE ENDLESS CHANGING TRENDS IN MARKETING MADE MORE COMPLEX BY THE FOREVER-EVOLVING POLICIES OF GOOGLE, META AND ONLINE PLATFORMS. LEAVE THIS PAIN TO THE EXPERTS.

TRUST ONLY MEDIAONE. THE DIGITAL EXPERTS TRUSTED BY GOVERNMENTS, FORTUNE 500 FIRMS AND GLOBAL BRANDS.

CALL (65) 6965 7008 TODAY.

FAQs

Here are some frequently asked questions. If you are still unsure we welcome you to call in at (65) 69657008 today.

What are the cost differences between hiring an internal team and outsourcing to an agency like MediaOne?

Hiring an internal team involves significant upfront costs including salaries, benefits, and training, along with ongoing expenses like office space and equipment. In contrast, outsourcing to MediaOne offers a fixed monthly fee, which is often more cost-effective, and eliminates the need for overhead associated with in-house staff.

How does MediaOne ensure they align with our company’s goals and brand vision?

MediaOne collaborates closely with each client to understand their unique brand identity and goals. We establish clear communication channels and regular updates to ensure all strategies are fully aligned with your vision and objectives.

What if I need to scale up or scale down marketing efforts quickly?

MediaOne offers flexible service agreements that allow you to adjust the scope of marketing activities based on your current business needs and market conditions, providing the agility that is often hard to achieve with an in-house team.

How does the expertise of MediaOne compare to that of an in-house team?

MediaOne boasts a diverse team of experts specialized in various fields of digital marketing, from SEO and SEM to social media and content strategy. This breadth of expertise is difficult to match with a small in-house team unless significant resources are invested in hiring and training.

Can we expect to see immediate results with MediaOne?

Digital marketing often requires time to yield measurable outcomes; however, MediaOne’s experienced strategists can implement quick wins and optimize campaigns dynamically for better immediate performance, something that in-house teams may take longer to achieve due to the learning curve.

What kind of commitment is required when working with MediaOne?

MediaOne offers various engagement models, from project-based contracts to ongoing monthly services, allowing clients to choose the level of commitment that suits their needs and budget without the long-term liabilities associated with hiring employees.

How does MediaOne handle data security and privacy?

We prioritize our client’s data security and privacy by adhering to stringent security protocols and ensuring compliance with all relevant data protection regulations. This level of security might require significant investment and expertise to replicate in-house.

What happens if the marketing strategy implemented by MediaOne does not meet our expectations?

MediaOne aims for transparency and accountability in all our partnerships. We set clear, measurable objectives and key performance indicators from the start. If expectations are not met, we reassess and realign strategies promptly, ensuring continuous improvement and satisfaction.

Reasons Why You Should Outsource Rather Than Hire Marketers In Singapore

Cost Efficiency in Outsourcing Digital Marketing

Outsourcing digital marketing in Singapore presents a compelling financial argument compared to hiring an in-house team. Singapore’s high cost of living translates directly into higher salaries for in-house staff. Moreover, statutory contributions such as the Central Provident Fund (CPF), along with necessary welfare benefits, allowances, and the costs associated with training programs, significantly inflate the budget required to maintain a full-time marketing team. Outsourcing circumvents these expenditures, allowing businesses to allocate resources more flexibly and efficiently.

Navigating the Dynamic Digital Landscape

The digital marketing landscape is constantly evolving, influenced by changing algorithms and platform policies. Staying abreast of these changes requires continual learning and adaptability. Outsourced digital marketing agencies specialize in this adaptability and are equipped to navigate these shifts more effectively than in-house teams might. These agencies usually have broader insights due to their work across varying industries and platforms, providing a strategic edge in quickly adapting to new digital trends and algorithm updates.

Addressing High Turnover Rates Among Young Professionals

Singapore faces notably high turnover rates among Millennials and Generation Z in the digital marketing sector. This demographic is often in pursuit of dynamic career opportunities and may leave a position if it lacks growth potential or workplace satisfaction. Outsourcing mitigates the risks associated with high turnover rates by providing access to a stable team that external agencies manage. This setup removes the continuous need for hiring and training new staff, which can be both disruptive and costly.

Reduced Administrative Burden

Managing an in-house team requires significant administrative overhead. Employers must not only create but also maintain a positive work environment that includes happiness in the workplace, clear career advancement paths, and effective management of office politics. These challenges demand time and resources that could instead be directed towards core business objectives. Outsourcing removes these managerial burdens, as the external agency handles their team's dynamics, development, and day-to-day management.

Scalability and Flexibility

Outsourcing digital marketing services offers unmatched scalability and flexibility, which is crucial for responding to market demands or project-specific requirements. Companies can scale their marketing efforts up or down without the logistical nightmares of hiring more staff or reducing headcount. This flexibility is particularly valuable in a highly competitive market like Singapore, where business needs can change rapidly in response to market and economic conditions.

Comparing Costs: In-House Salaries Versus Outsourcing Fees

In Singapore, the salary for a digital marketer can vary widely but typically ranges from SGD $3,000 for entry-level positions to over SGD $6,000 for more experienced roles. For specialized positions such as SEO experts or digital marketing managers, salaries can exceed SGD $8,000 per month. When you factor in additional statutory benefits, training costs, and other employment-related expenses, the financial burden of maintaining an in-house team becomes even more substantial.

The Efficiency of Experienced Outsourced Teams Over New In-House Teams

Newly formed in-house teams often face a steep learning curve, not only in understanding the specific needs of the business but also in adapting to the dynamics of digital marketing. It takes time for new employees to become fully productive and to integrate effectively with the company's operations and culture. Additionally, the fast-paced nature of digital marketing means that staying current with the latest tools, trends, and best practices is a continuous challenge.

Confidence in Delivering Results: In-House vs. Outsourced Digital Marketing Teams

The confidence in achieving successful outcomes from digital marketing campaigns can differ significantly between newly formed in-house teams and highly experienced outsourced teams. This difference is critical in a strategic business function like digital marketing, where the efficacy of efforts is closely tied to expertise and experience.

Access to Global Talent and Perspectives

Outsourcing digital marketing can provide access to global talent and innovative perspectives that may not be available locally. Agencies often employ experts from various backgrounds, incorporating a wide range of skills and creative ideas from around the world. This diversity can enrich the marketing strategy with global trends and insights, making it more comprehensive and appealing to a broader audience, including international markets if necessary.

Risk Mitigation

Outsourcing digital marketing reduces business risk in several ways. Agencies are typically equipped to handle sudden changes in project scope, personnel changes