Identifying the right UX designer in Singapore can be quite challenging. Regardless, business owners cannot afford to avoid this challenge, as a website’s UX plays a fundamental role in the success of their businesses.
Most businesses in Singapore have websites and mobile apps. To stand out from the competition, your digital product look for when hiring a UX designer in Singapore. must offer an exceptional and easy to use experience to visitors. This is where a UX designer comes in, as their expertise determines the quality of the user experience on a website or a mobile app.
As mentioned above, choosing the right professional to help you with implementing your product’s UX is a difficult task. Here are some of the qualities you should
They are Attentive to Users
The success of a product depends on many factors. One of these factors is the level of satisfaction it gives to its users. A good UX designer must understand the desires of users, and this calls for adequate research before creating the UX of any product.
Research usually involves the collection and analysis of the data received from potential users. Using this data, the UX designer will then leverage his professional knowledge to create a product that meets the unique preferences of the targeted users and provides the best possible experience as well.
By applying the data collected from potential users, UX designers get the chance to experience the goodness of a user-friendly product. Thus, if a UX designer understands and listens to users, they are likely to develop a product that suits every party.
They Advise Users
While it is important to prioritise the needs of users, a good UX designer should offer advice to their clients on how to develop a product that will appeal to the target audience. This particularly applies where the designer has vast experience in the UX design industry and is already familiar with what people find attractive and satisfying.
Without expert advice, the project might end up meeting the needs of the client only to fail massively when it finally reaches the market. This underpins the importance of having a UX designer who offers advice to clients.
They Conduct Usability Tests
Usability has a significant effect on the quality of any digital product. Ideally, every UX designer should conduct a usability test before releasing their product for public use. This assists in identifying any bugs that may prevent the app or website from working properly.
The factors that affect the level of usability include learnability, satisfaction, efficiency, memorability, and errors.
Learnability refers to the ease at which users can attain tasks during the first usage. A product is satisfactory if the users feel pleased after using it. Efficiency is the ability of users to perform a task quickly while memorability is the time which users need to restore the level of proficiency they had after failing to use a product for an extended period. Lastly, UX designers keep a log of errors made by users and how easily they can learn from such mistakes.
Usability testing occurs at the UX building phase before the project moves into the development stage. It is simpler to deal with bugs at this stage than after the completion of the project.
Another importance of usability testing is that it allows the user to gauge the reaction of users. If they like it, the project will go on as planned. However, if users seem dissatisfied, the designer must devise ways and come up with a product that suits the preferences of the users.
They Pay Attention to Information Architecture
Information architecture is a science that aims to organise and structure content in a way that users can easily adjust to the functionality of a product and could easily find everything they need without straining. In a layperson’s terms, it refers to the organization of content and ease of navigation.
The majority of UX designer learn the principles of information architecture, as they believe that it is a vital element for creating effective digital products. If the content is poorly organised, users will undoubtedly have issues navigating around the site, causing annoyance. This explains why captivating content with a stunning UI can fail to impress if the information architecture is implemented poorly.
Although some designers tend to undermine the importance of information architecture, it is still a crucial aspect for creating a compelling UX. It helps users to navigate quickly through content and find everything they want without breaking a sweat.
They Emphasize Clarity
A quality website or app enables users to quickly access the features they are after. The primary objective of any UX designer in Singapore is to asset people to easily access their desired functionality in a clear and straightforward manner.
When looking for ways to develop a pleasant and clear UX, designers should assess the design elements and identify the ones that are useful as well as the potential distractors.
Redundant features make a product appear complicated and significantly harms the overall user experience. For this reason, it is essential for designers to familiarise themselves with the popular UI trends for specific types of products. In most cases, the design is built on elements that are already popular among users, and this approach makes navigation simpler and more intuitive.
They Consider Real-Life Context
Idealism is the worst possible quality that a UX designer can have. An idealistic designer can overlook all life factors that have a significant impact on the quality of UX, leading to the development of a subpar product.
The development and testing environment for most digital products is what you would describe as ideal. Regular users, however, do not get a chance to use the apps and websites in such perfect environments. The contemporary society is hectic, and people usually have to deal with distractions from every direction.
Despite the unfavourable conditions, apps and websites should offer a satisfying experience. Therefore, designers have to consider all the potential distractors and come up with a UX that provides a pleasant experience even if the user is not 100% engaged, particularly in the case of mobile apps.
They Are Open to New Tools
Having expert proficiency in Sketch and Photoshop is incredible, but every UX designer in Singapore should always welcome the chance to try out new tools. Surprisingly, some designers see the opportunity to experiment and learn using new software tools as a waste of time.
A designer should embrace every chance to use a new tool, simply because technology is rapidly evolving and these new tools have advanced functionalities that are unavailable in existing software. Although these tools may not feature in the designer’s current project, they can function as additional helpers that are useful in particular situations.
They Are Open to Learning
Similar to other fields in the world of technology, UX is under constant evolution. As days go by, novel ideas come up, and designers freely share them with other participants in the industry.
As of now, there are countless techniques and methods used by UX designers to create outstanding digital products. It is impossible to keep with all of them. Nonetheless, a UX designer should strive to learn as much as they can, as this improves their competence in the trade.
Besides, it is advisable for UX designers to expand their scope beyond the elements of design. Learning the sciences that are closely related to design is a smart way of boosting creativity. For instance, learning psychology can be useful in understanding users and their desires. Likewise, having a basic understanding of programming provides a better vision of product development.
They Are Always Updated
Digital technologies evolve at a remarkable rate. It is vital for UX designers to keep abreast with the latest developments or else they risk becoming irrelevant. A designer that is unaware of the prevailing trends is likely to develop an unappealing product.
They Always Seek Inspiration
A common misconception about UX design is that it is a complex field with stringent regulation and allows little room for creativity. This is certainly a fallacy, as UX designers always look for ways to improve their imagination. In fact, many novel ideas are a result of the open-minded approach adopted by many UX designers in Singapore. For this reason, the designers should always look to rejuvenate their creativity by taking a break from regular work and engaging in their favourite activities.
When choosing a UX designer in Singapore focus on qualities such as understanding, openness to new experiences, organization and clarity. Understanding your needs as a client is an invaluable quality, as it ensures that the product you get suits your needs as well as the desires of your clientele.
Also, the UX designer should be aware of fashionable trends. A digital product might offer an excellent UX, but if it does not appeal to the target users, it is as good as nothing. Lastly, the designer should always demonstrate the ability to infuse creativity and develop an exciting digital product.
MediaOne is best known for having the most talented and skilled UX designers in Singapore. Get in touch with us for web design services in Singapore.