Top Online Classifieds And Marketplaces in Singapore

Top Online Classifieds And Marketplaces in Singapore

Are you looking for the top online classifieds and marketplaces in Singapore? The competition in the ecommerce industry in Singapore is at an all-time high. Studies show that a majority of the consumers start their search for products and services on online platforms; some will go ahead to make the purchase online while others go to the local loyalty stores. Either way, having an online presence is vital if you want to achieve retail success in the rapidly changing business world.

With that said, most people do not have the technical and professional prowess to start and run an ecommerce store. If you are one of them, there are many other solutions that you could try. On top of the list are online classifieds and marketplaces. They offer a cheaper solution to selling items online. In this article, we look at the top online classifieds and marketplaces in Singapore.

Top Online Classifieds And Marketplaces in Singapore

When it comes to online classifieds, some marketplaces will charge you a fee for listing your classifieds while some will allow you to do it for free. In this compilation of the top online classifieds and marketplaces in Singapore, and you will find general and specialised classified and marketplaces in Singapore.

Craigslist Singapore

This is the grandparent of all classified websites, and it has remained a powerful contender in the online classifieds’ marketplace since 1996. Currently, it provides its services to over 700 cities spread out across 70 countries, and Singapore is one of them. Singaporeans seem to have accepted it and use it to browse and shop for all manner of items.

The website has a rather simple yet effective user interface which new users can navigate with ease. Because of this, it has one of the most impressive page-loading speeds, and it uses up less data to present the web page. If you are looking to earn some cash on the items, you no longer need or even new items then Craigslist Singapore is one of the best places to try out.

Craigslist Features

These are the features that make Craigslist Singapore one of the best classifieds’ marketplaces in Singapore

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  • You can post ads on the site without creating an account
  • Buyers can view a seller’s phone number and email on the contact form with logging in
  • Posting classified ads is free
  • Users can upload up to 24 images of their products

You will find all the standard categories on Craigslist Singapore such as furniture, agriculture, cars. However, one particular category stands out, ‘Personals’ where users can place or find dating related classifieds.

Locanto Singapore

Just like Craigslist, Locanto is a classified ads marketplace founded in 2006 with an international reach. It serves over 1600 cities in more than 50 countries. Locanto Singapore was established in 2007, and it has remained one of the best free classified ads marketplaces in Singapore. It has a flair for improving its technology and portfolio of services to improve the solutions for all users, whether buyers or sellers.

Locanto has a wide variety of categories that you can choose from right from the homepage. To post an ad, click on the ‘Post free ad’ at the top right of the page.

Locanto Singapore Features

Locanto is one of the leading classifieds ads marketplaces in Singapore, and users will find the following features invaluable

  • Creating an account and creating an ad is free
  • Sellers can load up to 10 images for their products
  • Buyers can view a seller’s phone number and email via the contact form
  • Location-based search functionality
  • They have an app available to iOS and Android users

Like Craigslist, Locanto also offers a personals page where you can post and find dating related classifieds. You will need to have an account to post the ad, so start now.

Gumtree Singapore

This is another of the free classifieds platform that was launched in London in March 2000. Today, Gumtree Singapore provides free classified ads services to over 76 cities across 11 countries. Since the Singapore branch was established, Gumtree has become one of the most popular classified ads marketplaces in Singapore. You can be sure of maximum visibility of your classifieds since it receives over a million pageviews per week.

Top Online Classifieds And Marketplaces in Singapore

There are at least 10,000 new daily product listings, and these numbers keep growing thanks to their mobile app launched back in September 2014 and it is available for both iPhone and Android users.

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Gumtree Singapore Features

Gumtree has become one of Singapore’s biggest free classifieds marketplaces for the following reasons

  • Free product and service listing
  • It has a wide range of product listing categories
  • Users get a personalized homepage with product recommendations based on their browsing patterns
  • The seller can use the buyer’s contact details and communicate via the contact form
  • Buyers make payment is made directly to the seller
  • There is a search function that allows users to sift through the posted ads

While listing on Gumtree is free, the platform offers several marketing options to increase the visibility of your ad. Prices range between SGD 1.99 to SGD 20, and the nature of your listing determines the rate. 

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ST Classifieds

This is a local classifieds website that has made a name for itself for providing a buying and selling platform. A majority of Singaporeans proudly endorse ST Classifieds, which was formally known as ST701 Shops. You can sell anything on ST Classifieds with the best being that the listings are free. They have upgraded their user experience by launching a mobile app that is available to iPhone and Android users.

ST Classifieds Features

Other than providing a great user experience to both buyers and sellers, the following features make ST Classified one of the best-classified ads marketplaces in Singapore

  • The website is user-friendly and easy to navigate
  • Post your classified ads for free
  • Sellers can post ads without creating an account
  • Upload as many as 10 product images free of charge
  • An extensive library of images that you can use for Ad covers just in case you do not have product images

ST Classifieds receives thousands of classified ads per day if not per week, and you need to stand out to enable your potential customers to take note of your ad. There are different types of ad promotions each with a different fee. The rates range from SGD 1.55 to SGD 4.50 for three days or SGD 3 to SGD 9 for seven days.

Singapore Expats Classifieds

Singapore attracts a lot of expatriates from all corners of the world, and therefore necessary that you look into this market. The most renowned classified ads marketplace is Singapore Expats Classifieds. The platform offers everything ranging from online dating, forum discussions, classified ads, and so much more.

Singapore Expats Classifieds requires that you create an account for you to publish an ad on the platform as well as communicate with other users. The advantage of using Singapore Expats Classifieds is that it has an international reach especially with people that are looking to migrate into the country.

Top Online Classifieds And Marketplaces in Singapore g

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Singapore Expats Classifieds Features

Other than it caters to the expat community in Singapore as well as those looking to come into the country, the platform has several features that make it one of the best-classified ad marketplaces in the Singaporean digital space

  • Sellers can upload as many as 5 images for their products
  • It is mandatory that users have an account to place ads as well as to contact the seller
  • Easy site navigation

Placing ads on the platform is free on all categories, except for one. If you are looking to post an ad in the ‘Share Flat, Room for Rent’ then you will be required to pay SGD 8 for an ad.

eBay Singapore

Like Craigslist, eBay is one of the premier C2C e-commerce platforms in the world that provides sellers with a classified ads marketplace. Despite new platforms joining the online selling market, eBay has struck a chord with online shoppers in Singapore. It has over 20 years of experience in the digital space providing a platform for people to sell new and pre-owned items.

One of the reasons why eBay is so popular in Singapore is because of its eBay Bucks and Bill Me Later programs. The Bill Me Later program is similar to in-store credit cards, while eBay Bucks provides cash back for purchases made on the platform.

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eBay Singapore Features

You would think that a platform that has been on the online classifieds space will have run out of favour with users, but not eBay. These are the features you can expect from

  • Keyword search option
  • Sharable listings on social media or via email Access to a large pool of buyers
  • Over two decades of connecting sellers to willing buyers
  • One of the best shopping carts in the world
  • An advanced search option where users can filter their searches by location, buying format, price range, the currency of sale, number of bids, and more
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Despite being one of the oldest platforms, eBay keeps on making updates to its online classified marketplace to remain competitive. It provides a wide range of product categories, allowing you to sell anything right from household goods, space for rent, clothes, lifestyle products.

Donkiz Singapore

This is one of the few specialists classified ads marketplaces that have found international footing thanks to its radically different approach. It is a job, real estate, and cars classified search engine sourced from websites and individuals alike. It remains one of the top marketplaces in Singapore thanks to its easy and intuitive user interface that resembles that of popular search engines such as Google, MSN, Yahoo, and Bing.

Users have the option of receiving new classifieds via email or even saving their searches. When a buyer searches for an item on Donkiz, they only see an excerpt of the listing and they have to go to the main website to see the entire classified ad. The process of listing your classifieds is easy and free.

Donkiz Singapore Features

The platform has a blog where both sellers and buyers can find useful information in the real estate, automotive, and jobs sectors in Singapore. Other than this, the platform has the following features

  • Easy search through keywords, features, mapping, locations, and more
  • Users can save their searches
  • Buyers can choose to receive new listings via email
  • Old classifieds are systematically removed from the platform
  • Free classifieds publishing in a few steps

Donkiz Singapore also has one of the best customer support systems in all of the top online classifieds and marketplaces in Singapore. Besides this, as a seller, be sure to update your classified listings as the platform gives preference to the listings with the most recent additions.

This is a platform that has become synonymous with real estate and property classifieds listing, however, it supports a wide range of categories right from clothing and accessories, art, computers, consumer electronics, coins, music, toys, music instruments, video games, and so much more.

It is an easy to navigate site and one of the most loved platforms not only by sellers but by buyers as well. It has navigation tools that help users find the items that they are looking for without much scrolling. Features

The platform has gained a lot of popularity from Singaporeans for having the following user-centric features

  • Users can view listings without having an account
  • Sellers can use keywords to boost the visibility of their classifieds
  • It has a dedicated section showing all the categories on the marketplace
  • Publishing classifieds is free and straightforward
  • Users can get anything they want on the platform has been around for a while, and it continues to attract users from all walks of life in Singapore. It has connected thousands of sellers to willing buyers, and at the time of writing, there were over 84,000 listings.

Tips on How to Get the Most Out of Your Online Classifieds

Creating ads on online classified sites and marketplaces is one of the best ways to increase the chances of making a sale in the somewhat crowded e-commerce market in Singapore. Here are a few pointers to consider

  • Always update the information of your classifieds
  • Use high-resolution product images
  • Provide credible information on how sellers can contact you
  • Have a robust order fulfilment strategy
  • Increase the reach of your classifieds by sharing them on social media


It can be frustrating especially when you create an e-commerce website and spend months without having a customer. We have done research, and by using one or more of the top online classifieds and marketplaces in Singapore, you will increase the reach of your listings in no time. Be sure to put into practice the tips in the last section to maximise your ROI.



Popular Classified ads in Singapore

– Craigslist
– Locanto
– Gumtree Singapore
– ST Classifieds
– Singapore Expats
– eBay Singapore

About the Author

Tom Koh

Tom is the CEO and Principal Consultant of MediaOne, a leading digital marketing agency. He has consulted for MNCs like Canon, Maybank, Capitaland, SingTel, ST Engineering, WWF, Cambridge University, as well as Government organisations like Enterprise Singapore, Ministry of Law, National Galleries, NTUC, e2i, SingHealth. His articles are published and referenced in CNA, Straits Times, MoneyFM, Financial Times, Yahoo! Finance, Hubspot, Zendesk, CIO Advisor.


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