Top 22 Franchising Opportunities in Singapore to Pursue In 2024: A Curated Selection for Entrepreneurs

Top 22 Franchising Opportunities in Singapore to Pursue In 2024_ A Curated Selection for Entrepreneurs

One of the easiest and most popular ways to start a business in Singapore is through franchising.

Not only will your business benefit from the premade marketing collaterals, established brand name, and ongoing support from the franchisor, but you’ll also have access to a proven business model, tested and refined over time.

But with so many franchising opportunities available in Singapore, how do you determine the right one for you? This curated selection of the top 22 franchising opportunities in Singapore for 2024 will help narrow down your options and give you a head start on your entrepreneurial journey.

From popular food and beverage brands to education, beauty, and fitness franchises, this list covers a diverse range of industries that have shown strong growth potential in the competitive Singapore market.

But first, let’s cover the basics for the uninitiated:

What’s a Franchise?

A franchise is a business model where an individual or company, known as the franchisor, grants another individual or company, known as the franchisee, the right to use their business model and brand name in exchange for a fee.

The franchisee benefits from using an established and successful business model, while the franchisor expands its brand presence and revenue from franchise sales. 

Examples of Franchises in Singapore?

There are currently hundreds of franchise brands operating in Singapore, covering a wide range of industries such as food and beverage, retail, education, beauty and wellness, and more. Some well-known examples include:

  • McDonald’s: The fast-food giant has been operating in Singapore since 1979 and has over 135 outlets across the country.
  • Guardian Health & Beauty: A retail chain offering health, beauty, and personal care products with over 70 stores in Singapore.
  • Kumon: An education franchise that provides supplemental learning programs for children with over 23, 700 centres worldwide (in over 60 countries).
  • Anytime Fitness: A global fitness franchise with over 50 outlets in Singapore.

And the list goes on and on to hundreds of other franchises. 

Franchising Regulations in Singapore

Unlike most countries, Singapore does not have specific laws or regulations for franchising. Instead, franchise agreements are governed by the general company laws and regulations.

However, the Franchising and Licensing Association (FLA) of Singapore is the national franchise body mandated with providing guidelines for ethical standards in franchising.

1. 7-Eleven

franchising - 7-Eleven

  • Sector: Convenience Store
  • Capital: from S$40,000
  • Franchising Fees: S$30,000
  • Royalties: On request
  • Advertising: On Request

7-Eleven is one of the largest franchises in the world, with over 67,000 stores operating in 21 countries. In Singapore, there are over 393 outlets offering convenience staples such as snacks, beverages, and household essentials.

The stores in Singapore are operated by DFI Retail Group, formerly Dairy Farm International Holdings Limited. The first 7-Eleven store in Singapore opened in 1983, along upper Changi Road.

7-Eleven provides constant support and training to its franchisees, making it an ideal opportunity for those looking to enter the retail industry.

2. Cocolemon

franchising - Cocolemon

  • Sector: Food and beverages
  • Capital: Contact the company for details
  • Franchising Fees: S$60,000
  • Royalties: On request
  • Advertising: On Request

Cocolemon is a popular Singapore-based coconut shake and lemonade franchise that has gained a loyal following since its inception. The brand offers a unique blend of coconut and lemon juice, served fresh and chilled with various toppings.

With over 10 outlets in Singapore, Cocolemon is rapidly expanding through franchising opportunities. The franchise package includes comprehensive training and ongoing marketing support to ensure the success of each outlet.

It’s one of the easiest franchises to set up in Singapore, with low startup costs and a high potential for profitability.

3. Trung Nguyen Coffee

franchising - Trung Nguyen Coffee

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  • Sector: Coffee Bar
  • Capital: US$120,000 to US$200,000
  • Franchising Fees: US$10,000 to US$20,000
  • Royalties: 3 to 6% 
  • Advertising: 2%

Originating from Vietnam, Trung Nguyen Coffee has made a name for itself in the competitive coffee industry in Singapore. With over 100 outlets worldwide, Trung Nguyen Coffee offers franchise opportunities for those looking to enter the booming coffee scene.

The franchise package includes barista training, marketing support, and ongoing assistance to ensure the quality and consistency of their products across all outlets.

With a focus on sustainability and ethically sourced coffee, Trung Nguyen Coffee is a great option for entrepreneurs looking to make a positive impact through their business.

4. Irish Potatoes

franchising - Irish Potatoes

  • Sector: Food Kiosk
  • Capital: P$450,000
  • Franchising Fees: S$150,000 to PS$500K
  • Royalties: On Request
  • Advertising: On Request

Irish Potatoes is a popular food kiosk franchise that specializes in Irish-style baked potatoes with various toppings. With over franchise outlets in Hong Kong, Taiwan, Malaysia, Singapore, and the Phillippines, Irish Potatoes has a proven track record of success in the fast-food industry.

Their franchise package includes comprehensive training, support with store design and layout, marketing materials, and ongoing assistance to ensure consistency across all outlets. 

And it’s not just fries, the franchise also serves mashed potatoes, sweet and spicy boneless chicken, and other popular fast food items with a unique Irish twist.

With the increasing demand for quick and affordable meals, Irish Potatoes is an excellent option for entrepreneurs looking to tap into the fast-food market in Singapore.

5. Wonder Wash

franchising - Wonder Wash

  • Sector: Laundry Services
  • Capital: S$135,000 to S$200,000
  • Franchising Fees: S$10,000
  • Royalties: On request
  • Advertising: S$500/year

Wonder Wash is a laundry franchise that offers self-service, coin-operated washing and drying machines. With over 27,000 coin laundries in the US, 16,000 in Japan, and 1,000 in Taiwan, the franchise has expanded to over 62 outlets in Singapore.

Their franchise package includes a stable, mature, and proven business model, comprehensive training, and ongoing support. With the rise in dual-income households and busy lifestyles, laundry services are becoming increasingly in demand, making Wonder Wash a smart investment for entrepreneurs.

6. Modern Montessori International

franchising - Modern Montessori International

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  • Sector: Early Childhood Education
  • Capital: U$600,000
  • Franchising Fees: $30,000
  • Royalties: 15%
  • Advertising: On Request

Modern Montessori International (MMI) is a leading education franchise that offers early childhood and teacher training programs based on the Montessori method.

Modern Montessori International (MMI) stands at the forefront of educational franchising in Singapore, pioneering the promotion of Montessori-based business opportunities. 

Through focused and successful franchising endeavors, MMI has been proudly distinguished with the Singapore Franchise Mark, a testament to excellence conferred jointly by the TDB, PSB, and SIFA in 2001.

Franchising with MMI delivers a suite of strategic advantages: a significantly heightened probability of business success, expedited operational proficiency, the leverage of an established brand identity, synergistic marketing initiatives, and the seamless transference of managerial acumen. 

7. A-gantea Bubble Tea

franchising - A-gantea Bubble Tea

  • Sector: Beverage
  • Capital: On request, reach out to the company
  • Franchising Fees: from U$34,400
  • Email: enquiries@astreem.com
  • Website: www.a-gantea.com
  • Royalties: On Request
  • Advertising: On Request
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A-gantea is a popular bubble tea franchise from Taiwan that specializes in handcrafted teas. It’s the only brand that uses Taiwan mountain tea leaves for its beverages, giving customers an authentic and refreshing experience.

The franchise package includes training, design and renovation support, marketing materials, and ongoing assistance to ensure the quality of their products across all outlets.

With the increasing popularity of bubble tea in Singapore, A-gantea presents a lucrative opportunity for entrepreneurs looking to enter the beverage industry. Plus, with its unique selling point of using premium tea leaves, it sets itself apart from other bubble tea franchises in the market.

8. Andersen’s Ice Cream

franchising - Andersen's Ice Cream

  • Sector: Ice Cream
  • Capital: S$15,000 to S$35,000
  • Franchising Fees: On Request
  • Email: Khairhou_be@bencoolen.com
  • Website: www.andersenofdemark.com
  • Royalties: On Request
  • Advertising: 6% of monthly gross turnover

Established in 1994, Andersen’s Ice Cream is a franchise system for Andersen’s of Denmark, an award-winning ice cream brand from Denmark. Their philosophy is that they’re in a partner relationship with franchisees – being successful together.

Their relationship is built on trust, understanding, and mutual support. With over 30 years of experience and a strong international presence, Andersen’s Ice Cream provides comprehensive training, marketing support, and ongoing assistance to ensure the success of its franchisees.

With a wide range of flavours and premium quality ice cream, Andersen’s is a perfect fit for entrepreneurs looking to enter the dessert market in Singapore. Their established brand and proven track record make it a solid investment opportunity.  

9. Baguette

franchising - Baguette

  • Sector: Vietnamese Delicatessen
  • Capital: S$80,000
  • Franchising Fees: S$10,000 – S$15,000
  • Royalties: 10% on Gross Margin
  • Advertising: 1 – 2%

Baguette’s journey began with a serendipitous encounter: Wei Chan was instantly enamoured with the Saigon Baguette after friends introduced him to this Vietnamese delight in Canada. Captivated by its flavours, he opened the very first Baguette kiosk in Raffles City, Singapore, in May 2006. By 2009, the brand expanded, unveiling an enhanced Deli Concept in Hitachi Tower. 

Today, Baguette not only serves its signature Saigon Baguette but also offers a wide array of authentic Vietnamese dishes and drinks to cater to diverse palates. With its roots in a simple yet profound experience of taste, Baguette stands as a testament to the power of cultural culinary fusion and the growing appeal of Vietnamese cuisine.

10. Juice Lounge

franchising - Juice Lounge

  • Sector: Food and Beverage
  • Capital: Single – US$40,000, Master – US$55,000
  • Franchising Fees: US$5,000
  • Royalties: 4%
  • Advertising: N/A

Juice Lounge touts itself as the preeminent Juice Bar franchise originating from India, boasting a diverse geographical presence that extends to Malaysia, Bahrain, Qatar, and the Maldives. 

This chain highlights an extensive menu that features a variety of Juices, Milkshakes, Smoothies, as well as Power and Energy Boosters. Complementing their beverage offerings, they provide a health-conscious selection of Salads, Subs, Grilled Sandwiches, and heartier fare such as Pizza, Pasta, Burgers, and Fries. With a decade-long legacy in the F&B sector and stewardship of multiple brands, Juice Lounge’s expertise is evident. 

They impart full-spectrum franchise support, from technical training to advertising, and from site selection to ongoing operational and managerial assistance, underscoring their commitment to franchising excellence.

11. Kenny Rogers Roasters

franchising - Kenny Rogers Roasters

  • Sector: Fast-Food Restaurant
  • Capital: U$300,000.00 to U$400,000.00
  • Franchising Fees: U$30,000
  • Royalties: 4.5% of gross sales
  • Advertising: Available on request 

Kenny Rogers Roasters is a popular American-style fast-food restaurant that serves delicious rotisserie chicken, sides, and other comfort food. With a strong brand presence in the Southeast Asian market, Kenny Rogers Roasters offers a proven business model and comprehensive support to its franchisees.

Kenny Rogers Roasters, with a significant global presence, spans key markets like the U.S., various ASEAN countries, and even Bangladesh, showcasing over 300 restaurants around the globe. Proudly a part of Berjaya Corporation Berhad’s portfolio, this powerhouse is on the brink of further expansion into Qatar, Myanmar, and Cambodia, continuously spreading its legacy of renowned rotisserie chicken and comfort food.

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12. Laziz Pizza

franchising - Laziz Pizza

  • Sector: Fast-Food Restaurant
  • Capital: Information Available on Request
  • Franchising Fees: No Profit Sharing
  • Royalties: No Profit Sharing

Laziz Pizza is a celebrated Indian pizza franchise that made a culinary mark with its delightful array of both traditional and innovative pizzas since its inception in August 2013. With over 30 franchises throughout India and an inaugural international presence in Malaysia, Laziz sets the bar high with its unique selection of pizza offerings. 

The brand extends beyond pizzas, seducing patrons’ taste buds with appetizing sides such as Garlic Bread, Burgers, Pasta, and Chicken Drums. Emphasizing the entrepreneurial spirit, Laziz uniquely offers a business opportunity devoid of profit sharing with the franchisor, empowering its franchisees to reap the complete financial benefits of their successful operations.

Join them and solidify your stake in the vibrant food industry with a brand that stands synonymous with variety, taste, and business autonomy.

13. McDonald’s

franchising - McDonald’s

  • Sector: Fast-Food Restaurant
  • Capital: U$315,000 –U$720,000
  • Franchising Fees: U$45,000
  • Royalties: 5%
  • Advertising Fees: 5%
  • Email: franchising@my.mcd.com
  • Website: www.mcdonalds.com.sg

Ray Kroc had a big dream: to create a network of easy-food spots across the whole United States. He turned that dream into a reality as the mastermind behind McDonald’s, a favourite eatery for people around the globe. Today, McDonald’s is known for its super popular menu items like crispy fries, the famous Big Mac, the tasty Quarter Pounder, scrumptious Chicken McNuggets, and the breakfast favourite, Egg McMuffin. These foods have become icons and show just how much McDonald’s is loved everywhere.

With a strong foundation in the American market, McDonald’s has expanded its presence globally and is now an iconic brand recognized by people of all ages. This fast-food giant offers franchise opportunities to individuals looking to enter the food industry with a well-established and successful brand. 

With upwards of 32,000 locations, and a presence in 117 countries and territories, McDonald’s continues to grow and innovate, offering new menu items and expanding into new markets.

14. Mulligan’s Irish Pub

franchising - Mulligan’s Irish Pub

  • Sector: Irish Pub and Restaurant
  • Capital: Information Available on Request
  • Franchising Fees: S$100,000
  • Royalties: 5% of the sales revenue
  • Phone: (65)-6561 3011
  • Website: mulliganspubs.com
  • Email: contact@purpleclay.com.sg

Step into the charming world of Mulligan’s Irish Pub, a local favourite where the essence of Ireland comes to life. Mulligan’s is not just a pub, it’s a taste of Irish hospitality. With a menu boasting hearty Irish cuisine at a great value, this is a place where cheer is abundant and every meal feels like a festive occasion. Whether it’s lifting the spirits with lively music, engaging in hearty conversations or watching adrenaline-pumping sports, Mulligan’s offers an immersive experience. The traditional décor and friendly environment echo Ireland’s rich pub culture. 

Is your venue ready to embody the cherished tradition of an Irish pub? Imagine the impact of bringing Mulligan’s distinct atmosphere to your locale—become part of this storied experience.

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15. Munch Saladsmith & Rotisserie

franchising - Munch Saladsmith & Rotisserie

  • Sector: Quick Service Restaurant
  • Capital: S$180,000 to S$300,000
  • Franchising Fees: S$30,000 to S$50,000
  • Royalties: 5%
  • Advertising: Information Available on Request
  • Phone: (65)-6692 8330
  • Website: www.munch.sg
  • Email: timothy@munch.sg

Munch Saladsmith & Rotisserie revolutionized the fast dining scene in Singapore’s financial district with its inception in 2005, swiftly garnering an avid base of patrons with its fresh salad offerings and succulent roasted meats, wrapped in a strong brand image. The trailblazing success of Munch’s first franchise, which opened in 2012, underscored the appeal of its concept, propelling the brand to the forefront as Singapore’s premier salad chain.

16. New York Hotdog & Coffee Company

franchising - New York Hotdog & Coffee Company

  • Sector: Fast-Food and Café
  • Capital: Information Available on Request
  • Franchising Fees: Information Available on Request
  • Royalties: Information Available on Request
  • Advertising: Information Available on Request
  • Website: www.nyhotdog.co.kr
  • Email: newyorkhotdog@hanmail.net
  • Phone: (82) 2 474 0085

In 2002, the New York Hotdog & Coffee Company (NYHDC) emerged from a simple love for hot dogs, capturing the hearts and appetites of South Korea. Today, with over 240 locations, NYHDC stands as a testament to culinary innovation, seamlessly blending the bold flavours of American and Korean cuisine. This dynamic fusion resonates with a diverse clientele, driving the brand’s continuous expansion. As a prospective franchisee, aligning with NYHDC positions you at the intersection of tradition and trend, where every bite is a homage to cross-cultural culinary excellence.

17. O’Briens

franchising - O'Briens

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  • Sector: Fast-Food and Café
  • Capital: S$140,000 to S$190,000
  • Franchising Fees: S$24,500
  • Royalties: 7% (for the 1st store), 4% (after the 1st store)
  • Advertising: 3% (for the 1st store), 2.5% (after the 1st store)
  • Website: www.obriens.com.sg
  • Email: info@obriens.com.sg
  • Phone: (65) 6535-7891

O’Briens is a popular spot for tasty and healthy sandwiches, with a big family of over 300 stores all around the world. They make your sandwich just the way you like it—hot or cold, you pick the ingredients! But that’s not all: they also serve up rich gourmet coffee, warm soups, yummy baked goods, fresh salads and snacks. Plus, they have a special juice bar where you can get smoothies and juices made on the spot. If you’ve got some money to invest and like the idea of running your own O’Briens café, everything you need to know to get started is just a phone call or click away.

18. Old Town White Coffee

Franchising - Old Town White Coffee

  • Sector: Café Chain
  • Established: 1999
  • Product: 3-in-1 Coffee Mix – ‘OldTown’
  • Retail Presence: Over 1,400 in Malaysia, 550+ in Singapore, 2,100+ in Hong Kong
  • Mission: Delivering the authentic Malaysian Ipoh White Coffee experience to all
  • Outlets: 177 and counting
  • Contact: dawnliew@oldtown.com.my, (65) 6634 7633 / 8922
  • Website: www.oldtown.com.my
  • Initial Capital: SGD 300,000 – SGD 200,000
  • Franchise Investment: SGD 35,000 (Outlet), SGD 20,000 (Kiosk)
  • Royalties: 5% (Outlet), 3% (Kiosk)

Old Town White Coffee encapsulates heritage in a cup, offering everyone the chance to indulge in the rich Malaysian Ipoh White Coffee. With substantial retail and franchise opportunities, potential investors are welcome to partake in spreading this cherished tradition across varied demographics, providing a consistent and comforting experience with every delightful sip. By joining the Old Town White Coffee family, you can become a part of this legacy and play a crucial role in bringing the authentic taste of Malaysia to the world.

19. Omuto Tomato

Franchising - Omuto Tomato

  • Sector: Fast-Food and Fusion Cuisine
  • Contact: (82) 2 2185 7721
  • Website: www.amoje.com
  • Email: ice@amoje.com
  • Starting Investment: Approximately US$350,000
  • Franchise Details: Available upon inquiry

At Omuto Tomato, discover the inventive twist on a beloved classic with our Korean fusion rice omelettes. With over 40 different toppings, we offer an extensive variety to suit every taste. 

We’re small in size but mighty in impact, boasting vibrant interiors and stylish artwork that enhance your dining experience. Expect to be wowed with exceptional service and surprising flavours that you wouldn’t anticipate finding in a compact eatery. Don’t miss the chance to be part of our growing story—details on joining our unique brand are just a call or click away.

20: Expressions International

Franchising - Expressions International

  • Sector: Wellness and Beauty Services  
  • Contact: (65)-9639 4118  
  • Website: www.expressions.com.sg  
  • Email: david@expressions.com.sg  
  • Franchise Type: Single Unit  
  • Initial Investment: $150,000 – $200,000  
  • Franchise Fee: $40,000 – $100,000  
  • Term: 6 years (3+3)  
  • Royalties: 3%  
  • Advertising: 5%

Expressions International makes you look and feel awesome inside and out! It’s like a super spa where they use cool, natural stuff and the latest products to make sure you’re taken care of from head to toe. They’ve got these great places in Singapore, so if you’re around or plan to be soon, check them out. 

Plus, they have special programs for different types of beauty and health treatments. If you can see yourself bringing this unique experience to others in your community, Expressions International offers the perfect franchise opportunity for those with a passion for wellness and beauty.

21. Fabulously Feet

Franchising - Fabulously Feet

  • Sector: Specialty Wellness and Pampering  
  • Contact: (65)-9380 8310  
  • Website: www.fabulouslyfeet.com  
  • Email: pamper@fabulouslyfeet.com  
  • Franchise Detail: Available upon inquiry  
  • Franchise Fee: US$25,000  
  • Term: 5 years  
  • Royalties: 7%  
  • Advertising Fee: Available upon request

At Fabulously Feet, we understand that your feet deserve the utmost attention and care. Our team of devoted specialists, known affectionately as “pamperologists,” has honed the art of foot pampering to perfection. In our realm, every touch is delivered with precision, every service is infused with luxury, and the decor is nothing short of fabulous. 

Fabulously Feet isn’t just a service; it’s a sanctuary where relaxation meets style. Step into our world, and let us lavish your feet with the care they warrant. Ready to lead a revolution in foot care within your own community? Fabulously Feet offers a unique franchise opportunity for individuals who share our passion for pampering.

22. Facilitas

Franchising - Facilitas

  • Sector: Smoking Cessation Solutions  
  • Origin: Germany  
  • Contact: +49 (0) 208 309 80 313  
  • Email: k.buschmann@facilitas.de  
  • Website: www.facilitas.net  
  • Franchise Availability: International, 50+ locations  
  • Initial Capital & Fees: Details available upon request  
  • Advertising Fees: Rates per location are provided upon inquiry  
  • Royalties: Not applicable

Facilitas is a trailblazer in helping people quit smoking through cutting-edge laser treatment that is quick and efficient. 

Their unique 90-minute procedure combines soft laser technology akin to acupuncture, which has been validated by esteemed research. With more than 50 clinics in over 20 countries, the results speak for themselves—countless clients have extinguished their habits for good, embarking on healthier lifestyles.

 If you are driven by the desire to make a significant health impact in people’s lives, connecting with Facilitas presents a sterling franchise opportunity—with details tailored to your commitment level.

About the Author

Tom Koh

Tom is the CEO and Principal Consultant of MediaOne, a leading digital marketing agency. He has consulted for MNCs like Canon, Maybank, Capitaland, SingTel, ST Engineering, WWF, Cambridge University, as well as Government organisations like Enterprise Singapore, Ministry of Law, National Galleries, NTUC, e2i, SingHealth. His articles are published and referenced in CNA, Straits Times, MoneyFM, Financial Times, Yahoo! Finance, Hubspot, Zendesk, CIO Advisor.

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