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Give Your PPC a Boost With These Invaluable Adword Tips

Give Your PPC a Boost With These Invaluable Adword Tips

If you’re vigilant about your AdWords campaign, then you’re probably always looking for ways to increase your return on investment. In many cases, the trick is to work towards a higher quality score for your keywords. However, there are other techniques that Singapore marketers tend to overlook as well. Here are 5 of the most […]

April 20, 2018 | By mediaone

How To Improve Your Google PPC Ads

Recently, Google Adwords made some improvements to their quality score reporting thus making it easier for advertisers to create better and relevant PPC ads. Thanks to the new improvements, users are able to do the following: Watch results better thanks to the quality score component Provide access to historical quality score performance data Ability to […]

September 16, 2017 | By mediaone

How Quality Score Affects Google Ad Rank

Quality Score is the key to great results with Google Adwords. This is because the search results are shown according to Ad Rank. This makes sense for Google. They are a high-quality search engine website with a great reputation. Google certainly would not want irrelevant ads to show up in their search engine. Ad Rank […]

September 12, 2017 | By mediaone

Types of Quality Scores and How They Affect Your Adwords

Account-Level Quality Score Mostly, this entails the results that come from the advertisements and keywords historical performance in a given account. While it is true that Google do not approve the existence of this type of quality scores, the scores have a general acceptation basing on their qualities. For instance, if your account has many […]

September 11, 2017 | By mediaone

Google AdWords now with More Quality Score Insights. How do they benefit marketers and website owners?

The Quality Score is a measure of the performance of your ads. It is common knowledge that click through rate (CTR), landing page experience, and ad relevance have an impact on the score. However, these components are not easily measurable, so you do not have useful insight into what is working and what is not […]

August 25, 2017 | By mediaone