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Online Campaign Strategies to Boost Your Business Performance (With Examples)

Online Campaign Strategies to Boost Your Business Performance (With Examples)

A growing business needs to be closely monitored and adapted to changing trends in the market. To that end, it’s always a good idea to invest in online marketing strategies. Online marketing systems can help you gain new customers, improve your brand’s exposure and make you a serious player in the big leagues. If this […]

November 04, 2021 | By mediaone

How to Efficiently Calculate the ROI on Your SEO Investment

  Many companies seem to have one big issue with SEO – they just can’t figure out if they’re making a profit or loss from their SEO campaigns. So, what have they done about it? Most of them have turned their backs on SEO and directed all their marketing efforts to paid search instead because […]

November 04, 2020 | By mediaone

Shopee: Detailed Review on Expanding your Ecommerce Business

What is Shopee? Shopee is a Singaporean e-commerce platform headquartered under Sea Group (previously known as Garena), which is a global consumer internet company founded in 2015 by Forrest Li. Shopee first launched in Singapore in 2015, and since expanded its reach to Malaysia, Thailand, Taiwan, Indonesia, Vietnam, the Philippines, and Brazil. It serves users […]

September 14, 2021 | By mediaone

General Assembly: Master Your Digital Marketing Career

The stereotype out there is that tech companies only hire programmers and developers. It’s time we updated some of these beliefs, and let’s start by saying that it’s possible to build a career in tech without necessarily learning jQuery, Ruby on the Rails, or WordPress themes.  We’re talking about digital marketing, a creative role that […]

October 15, 2020 | By mediaone

Customer Engagement Online Singapore: The Complete Guide

What is Customer Engagement? Customer engagement is quite a buzzword in online businesses.  However, people often form a misconception about it. While many think it is about support and service, it is more than that. Encouraging your customers to continue shopping with you is fine, but strengthening their loyalty calls for the extra effort. Simply […]

October 19, 2021 | By mediaone

PPC Remarketing in Singapore: A Complete Guide

What is PPC Remarketing? For a majority of brands in Singapore, attracting and retaining customers is a tough ordeal. This is despite having a large online marketing budget. If you are among them, you should try PPC remarketing in Singapore. However, you are best suited to using an online marketing agency that specializes in ad […]

January 29, 2020 | By mediaone

How to Conduct Digital Marketing in Singapore

What is Digital Marketing? Digital marketing refers to the strategies employed by businesses to increase brand awareness, generate leads, improve conversion rates, and boost sales using the internet and electronic devices. The most popular channels used for digital marketing in Singapore include search engines, social networks, and email clients. Since the year started, the overall […]

October 20, 2021 | By mediaone

Online vs Offline Marketing In Singapore

Singapore’s online and offline media advertising industry has undergone significant changes over the last couple of years. Companies are shifting from traditional advertising strategies to digital marketing in a bid to keep up with the changing trends and consumer expectations. Online marketing is fuelled by the increased internet connection across the country and high smartphone […]

September 17, 2021 | By mediaone

How to Conduct Digital Marketing in Hong Kong

Digital marketing refers to promotional strategies conducted over the internet or using electronic devices. Companies depend on various channels such as email, search engines, social media, and their websites to do online advertising and reach out to both existing and prospective clients. The most popular forms of digital marketing are email marketing, search engine optimisation, […]

October 19, 2021 | By mediaone

Internet Marketing 101 for Singapore Marketers

Internet marketing in Singapore has been around for close to two decades now, and it is evolving daily to keep up with the changing customer demographics. It is an inexpensive way of reaching out to your target market, since Singapore marketers without a huge financial backing can engage a bigger audience.   Unfortunately, the changing […]

October 01, 2021 | By mediaone