The Role of Buyer’s Personas and the Buyer’s Journey in Your E-Commerce Success

The Role of Buyer’s Personas and the Buyer’s Journey in Your E-Commerce Success

As a business owner who has probably been keeping up with marketing trends in the past few years, you may already be familiar with the concept of buyer personas as well as buyer journeys. But as a refresher, a buyer persona is an imagined representation of a customer. When done right, a well-thought-out buyer persona […]

April 30, 2021 | By Lawrenze

Guide to Boost Productivity for E-commerce Website with SEO Audits

If you have an E-commerce website with Shopify, it is worth noting that you need to perform audits for you to get a good return on investment. That includes if you are selling an app on Shopify too. If you check how an app is doing on app ranking tracker at Serpbook, and find that […]

April 02, 2019 | By mediaone

How to Launch Your Product Online Marketing in Singapore

It takes a great idea to come up with a new product, and the majority of Online Marketing does not get lucky in coming up with new products. However, if it happens that you get to discover a product that you want to introduce in the digital market, you might be wondering how you will […]

September 03, 2021 | By mediaone

How To Use Social Media Monitoring To Promote Your E-Commerce Website In Singapore

The social media landscape runs way deeper than what’s often displayed on our timelines. You’d be surprised to know that there are special tools that are specifically designed to open you up to a new world of social media, and which you didn’t even know existed. Talking of unheard of communities, conversations, and articles within […]

January 31, 2019 | By mediaone

How To Attract Customers To Your Singapore Online Store

All a marketer or business owner ever thinks about is how they’ll be attracting more customers to their business. Loosely interpreted as more traffic in the digital quarters, the more people you’re able to direct to your ecommerce store the more sales and revenue you’re able to clock. After all, having a great site with […]

January 14, 2019 | By mediaone

How To Market To Singapore Buyers Online

What are the characteristics of the Singaporean consumers? An average consumer in Singapore enjoys a modest income big enough to afford the basics and a number of luxurious products. Therefore, as you would expect from anyone in a developed country, consumers in Singapore enjoy a high standard of living compared to citizens in most of […]

January 14, 2019 | By mediaone

How to Avoid Holiday Traffic Surges for Singapore E-Commerce Stores

Holidays are the most fantastic eCommerce times of the year, especially in Singapore. However, if you are not prepared to deal with the extra customer traffic in your online store, the holidays might be very stressful. With the high rise of digital marketing business in Singapore, you should plan to have your site running smoothly […]

January 09, 2019 | By mediaone

Best E-commerce Website Designs in Singapore

E-commerce is one of the fastest growing sectors in different parts of the world, including Singapore. With a population of about six million, the country boasts of being one of the wealthiest across the globe. Its economy is stable, and people work with one of the fastest Internet connections, which contributes the rapid shift from […]

December 29, 2018 | By mediaone

Technical SEO Tips For Singapore E-Commerce Store

We are in a dynamic world where new things happen every day. However, the industry features various technical excursions that even Search Engine Optimization veterans struggle to learn. Below are some SEO tips for your e-commerce store in Singapore. Crawling/ Pre-rendering/ JavaScript Rendering/ Single Page Applications All these concepts are grouped together because they are […]

November 14, 2018 | By mediaone

How To Get More Conversions On Your E-Commerce Store

The expectation of every online business owner when they experience for Yoast optimisation traffic increase in their site, they expect their overall ROI to increase in equal measures. However, this impression is changing with every turn of day. Shopping cart abandonment is becoming a nuisance for e-store owners. The false hope of an increase in […]

November 12, 2018 | By mediaone