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Singapore Digital and Social Media Advertising Guidelines

Singapore Digital and Social Media Advertising Guidelines

The Singapore digital and social media advertising guidelines is a code that is authored by the Advertising Standards Authority of Singapore, also known as the ASAS. Its most recent update is centred around ideas of integrity, transparency, and good ethics within the online advertising community. Though these rules are not official laws, they are considered […]

April 02, 2018 | By mediaone

Micro Influencers In Singapore: How To Use Them To Publicise

It is estimated that there are approximately 3.46 million active social media users in Singapore. The report also went ahead to indicate that more than 800,000 people are expected to start using the various networking sites such as Facebook, Twitter, and Instagram by the end of 2018.  Based on these facts, it is imperative to […]

March 08, 2018 | By mediaone

6 Ways to Generate Revenue through Social Media

Most brands have now realized the power of a strong social media presence. Companies are now utilizing innovative and creative strategies to connect with their customers via the social sites while increasing their revenue. Digital Signage in Retail According to research, most consumers’ purchase decisions are influenced by the opinion of their friends or family. […]

March 07, 2018 | By mediaone

Digital Marketing Strategy Tip: Facebook Live Videos

Video marketing has gained a massive traction this year as evident from the huge number of Singapore digital marketers who use it. Facebook Live Video feature has and continues to help companies to achieve their digital marketing strategy. After realizing that most people prefer videos than blocks of text, Facebook recently introduced an algorithm that […]

March 02, 2018 | By mediaone

6 Reasons Why You Should Hire a Social Media Specialist

Social media has become one of the most powerful ways of marketing products and services as well as connecting with customers. As such, the most successful Singapore digital marketing companies run social media marketing campaigns regularly and have a team of experts whose role is to come up with the campaigns and monitor them. You […]

March 01, 2018 | By mediaone

How to Use Social Apps to Market and Sell B2B Brands

Many companies and Brands recognize the importance of utilizing online platforms in engaging with new and existing customers. Many brands are gradually moving from traditional online platforms such as email to the more interactive social media spaces. More brands are trying to establish a social media presence so as to easily connect with the majority […]

February 14, 2020 | By mediaone

How to Grow Your Brand’s Facebook Followers For Free

With over 1.9 Billion unique monthly users, Facebook is by far the biggest social media platform today. The numbers explain the reason almost every business in the world, physical and online are continually opening up pages and launching marketing campaigns. However, most of these brands have painfully realized that Facebook Followers don’t always translate to […]

January 26, 2020 | By mediaone

Can You Use Social Media Listening to Create Viral Online Marketing Content

Silent listening is one of the most reliable cross-industry viral Online Marketing Content creation strategies. But what is silent listening and how do you apply it to the Singapore online marketing industry? Ideally, silent listening refers to tracking online informational trends. From the data gathered, you now have to determine what most affects your brand […]

January 25, 2018 | By mediaone

How to Create a Credible and Trust-Boosting YouTube Page Profile

A recent report revealed that 1 billion hours of videos are watched on YouTube per day. People from all across the globe are uploading new content on this platform than all major television networks will ever achieve in 30 years. Thousands of Singaporeans access YouTube on a daily basis. The human brain is engineered to […]

January 24, 2018 | By mediaone

Social Media Campaigns in Singapore: What Works

A social media campaign is a marketing operation which aims to achieve a business goal or outcome through the use of social media platforms. Why should you start a social media campaign?  As of 2020, if your business does not have a social media presence, it may risk being obsolete.  With our skyscrapers and futuristic […]

August 03, 2021 | By mediaone