SEO Tips: Significance of Content Updates

 

Knowing that some webmasters could manipulate their content to ensure that it complies with the Google Caffeine update, Google now has a way of knowing the specific changes that are done on a particular page. Adding or deleting a section of a web page is a more relevant and significant update, rather than just altering a few words here and there.

About the Author

Tom Koh

Tom is the CEO and Principal Consultant of MediaOne, a leading digital marketing agency. He has consulted for MNCs like Canon, Maybank, Capitaland, SingTel, ST Engineering, WWF, Cambridge University, as well as Government organisations like Enterprise Singapore, Ministry of Law, National Galleries, NTUC, e2i, SingHealth. His articles are published and referenced in CNA, Straits Times, MoneyFM, Financial Times, Yahoo! Finance, Hubspot, Zendesk, CIO Advisor.

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