SEO Tips: Outbound Link Theme

SEO Tips: Outbound Link Theme


According to an article by Moz, search engine bots can rely on content posted on the pages that you link to, as a relevancy signals. For example, if one of the pages on your website is about cars and you link to a movie-related website or page, Google will think that the page is about movie cars, not cars for sale.

Author Bio

Tom Koh is widely recognised as a leading SEO consultant in Asia who has worked to transform the online visibility of the leading organisations such as SingTel, Capitaland, Maybank, P&G, WWF, etc. Recently he was instrumental in consulting for a New York-based US$30B fund in an US$4Bn acquisition. Tom is a Computational Science graduate of the National University of Singapore. In his free time he performs pro-bono community work and traveling.

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