SEO Tip: Use of Keyword in H1 Tags

keywords are critical for people to find out on serps

H1 tags (also referred to as “second title tags”) are used to send relevancy signals to Google. Thus, the Inclusion of a keyword helps search engines to understand the content on the website, facilitate indexing, and ensure it is ranked accordingly. MediaOne, a leading SEO company in Singapore, has found that strategically placed H1 text, especially in earlier in the posts can provide a significant boost to rankings.

Author Bio

Tom Koh is widely recognised as a leading SEO consultant in Asia who has worked to transform the online visibility of the leading organisations such as SingTel, Capitaland, Maybank, P&G, WWF, etc. Recently he was instrumental in consulting for a New York-based US$30B fund in an US$4Bn acquisition. Tom is a Computational Science graduate of the National University of Singapore. In his free time he performs pro-bono community work and traveling.

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