A domain’s expiry date can be used to determine its degree of legitimacy. Legitimate and genuine domains are often paid for more than one year in advance, while alternative ones are rarely registered for more than a year. Check with your SEO consultant if you have any doubts if your domain’s expiry date will make a difference.
Tom is the CEO and Principal Consultant of MediaOne, a leading digital marketing agency. He has consulted for MNCs like Canon, Maybank, Capitaland, SingTel, ST Engineering, WWF, Cambridge University, as well as Government organisations like Enterprise Singapore, Ministry of Law, National Galleries, NTUC, e2i, SingHealth. His articles are published and referenced in CNA, Straits Times, MoneyFM, Financial Times, Yahoo! Finance, Hubspot, Zendesk, CIO Advisor.
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