SEO Services Pricing in Singapore

SEO Agency in Singapore

In Singapore, the amount an SEO company charges depends on the tier category of the company. There are three tiers of SEO companies which organize campaigns and achieve site optimisation through different techniques.

Tier 1 Companies

Tier 1 Companies use intricate file organization to achieve optimisation. They usually charge between $900 to $5,000 every month for worldwide campaigns or $600 to $1,000 monthly for local campaigns. For basic search engine optimisation, they can charge between $1,200 and $4,000 per one-time project. File organization is applied in optimisation by employing lateral linking (the process of linking from one mini folder from another) or simply linking through the actual navigation to a group of tier 2 pages which represents the client’s content silo.

They usually ensure that there is one tier 1 landing page for every 3 pages created (flat style architecture). Large websites almost never use three tiers. Instead, they settle on tier 2 and tier 1 keyword-stuffed landing pages. However, one advantage that comes with services from tier 3 companies is the fact that they can build a huge number of pages in the root

Tier 2 Companies

They complete optimisation in such a way that a range of pages acts as a single springboard for many other pages located on the site. The type of theme, conversion items or services determines which themed/alternative links appear in the set navigation schema for all the involved pages or which links in the context prevail as preferred outbound links in the body text. As a result, you can assess the link structure from footer links, contextual links, navigation blocks or alt attributes and linked images within each page. The designing company decides on which type of links to use (to the page or from any page on the website). To know the appropriateness of each link, they assess the amount of content present in the website, competing sites or other factors which challenge your efforts to climb to top ten results for the wanted keywords. Organizing Tier 2 pages is a little more sophisticated compared to Tier 1 pages and that’s why Tier 2 companies charges fees that are a little higher compared to that in Tier 1 companies.

Tier 2 companies charges between $200 and $500 for basic search engine optimisation.

Tier 3 companies

Companies in this group often concentrate in creating tier 3 pages which act like solitary pages that equally function as their own mini-site. Tier 3 pages can be supported externally from any page possessing a higher ranking factor (such as group or contextual links and inbound links from unrelated pages). However, the rankings and buoyancy of tier 3 pages are made to depend on the three factors:

  1. The competitiveness of the keyword variations
  2. Amount of content present on the page to reinforce its relevance
  3. The amount of authority acquired from off page or on page optimisation

Tier 3 companies a monthly fee of $250 per keyword but can go all the way to $280.

Here Are Some Sample Singapore Based SEO Packages & Quotes

Each agency quotes its SEO package in Singaporean dollars.


 Package Specifics 







Dedicated SEO Consultation YES YES YES
Constant monitoring YES YES YES
Guaranteed Top 5 Results YES YES YES
Constant Monitoring YES YES YES




Package Specifics Starter Plan Business Plan Premium SEO Plan
Maximum Keywords 25 50 75
Bookmarks 25 50 75
Directory Submissions 50 100 200
Link Requests 200 300 400
Pricing Information Starter Plan Business Plan Premium SEO Plan
Minimum Contract 6 Month 6 Month 6 Month
Setup Fee Nil Nil Nil
Starting Monthly Fee $250 $350 $500
Discount if Paid in Advance 10% 10% 10%



 Package Specifics Standard Professional Enterprise
Total Cost In 6 Months SGD $6120 SGD $12480 SGD $186600
Rate Per month SGD $1020 SGD $2080 SGD $3100




Keyword Targeting 4 8 12




Manual Link Requests 40 110 180
One Way Links Creation from Directory Submission 50 100 150
One Way Links Creation from 400 900 1800



 Package Specifics

Deluxe SEO

SGD $900 Per Month

Advanced SEO

SGD $1,200 Per Month

Premium SEO

SGD $2,000 Per Month

Target Keyword 20 40 Unlimited
Minimum Guaranteed Keywords 5 10 Between 10 to 50
Industry Niche Medium Competitive Competitive Very Competitive
Optimisation Basic On-Page optimisation Advanced On-Page optimisation Advanced On-Page optimisation
Monthly Ranking Report Yes Yes Yes



Why you should consider hiring Tier 1 companies instead of Tier 2 and Tier 3 companies

Tier 2 and Tier 3 companies are not the best options for you. There are various reasons why you should consider hiring the service of Tier 1 Company instead. For instance, Tier 2 and Tier 3 companies tend to employ software which automates some of the optimisation processes. In most cases, however, such companies use the black-hat technique in site optimisation. The black-hat technique involves identifying and exploiting weaknesses in the algorithm of a search engine to improve the overall ranking of the website on the search results. The technique works tremendously well and fast. However, it is important to know that black hat techniques are contrary to Google’s strict code of guidelines that oversee the SEO practices relating to its search results. If a website is discovered to have achieved rankings through such practice, Google tends to sanction it thus leading to a cascade of operational problems.

Another reason why you should avoid hiring the services of lower-tier companies is their tendency to do a shoddy job. Please, imagine having your valued business website getting flagged by Google for flaunting ranking regulations. Think of cost incurred in missed deals and other related setbacks. Even after correcting the issues, you may have your reputation badly damaged already, a think you don’t want to happen. Your website is more likely to malfunction if you procure the services of Tier 2 and Tier 3 SEO companies. Tons of clients have come to us (MediaOne) complaining of dysfunctional back-links, website operation problems due to black-hat optimisation among other mess left behind by Tier 2 and Tier 3 SEO companies. We have fixed it all and brought their websites to life again. Our practice is clean and reliable so don’t expect any inconveniences.

In a nutshell, we recommend hiring the services of experienced and reliable Tier 1 SEO companies. Talk to a consultant or any relevant expert and get advised on which Tier 1 firm to hire. You will be shocked at the great amount of money you will save.

October 10, 2017

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