Supermec is an international complete integrated Engineering, Procurement, Construction and Maintenance (EPCM) services to the Oil & Gas (Onshore & Offshore), Petrochemical, Petroleum & Pharmaceutical industries. MediaOne identified that Supermec lacked recognition and brand awareness in Singapore due to their low rankings on Google. Over 80% of Supermec’s keywords were not on the 1st page of Google, condemning its online