A report by Transparency Market Research shows that since 2013, the demand for high-quality roofing in Singapore and the entire Asia Pacific region accounts for 40% of the global roofing market. Increased investment in commercial and industrial based infrastructural development is one of the plausible underlying reasons for this trend. The number of roofing companies operating in cities such as Jurong and Johor Bahru also increased by 18% between 2010 to 2016.
Here are some tips on how to market roofing services in Singapore.
Offer Green Roofing Solutions
Since 1992, Singapore has been working on new ways of promoting green space through careful planning. At the moment, 47% of the country is considered a green space. For example, the famous Parkroyal Hotel has a 15,000 square meters green roof and walls. Offering green roofing solutions will greatly help you to net more customers especially the environmentally conscious organizations and real estate companies.
Dominate the Online Space
Virtually all Singapore roofing companies have a website that clients can access to learn about the services rendered and contact the support team. A recent consumer report shows that 85% of customers use the internet to find local roofing service providers.
Based on this fact, need to go an extra mile to dominate the online space by carrying out extensive digital marketing campaigns. Get more business leads online by starting a pay-per-click (PPC) campaign. The campaign will display ads whenever someone searches for content on a search engine that is related to the roofing industry and your target keywords.
MediaOne helps roofing campaigns to market their services in Singapore through advanced digital marketing. Call us at (65) 6789 9852 today to learn how we can help you get more clients online.