Thousands of ships drop anchor at the port of Singapore making it a crucial point of connection for over 600 ports in 123 countries around the world. It is currently the second busiest port in the world and a major source of revenue for this island-state. It is critical for importing natural resources for refining after which it serves a crucial part in exportation of finished products.
The export and import business is crucial to Singapore’s economy and entrepreneurs are flocking to the country to get a piece of it. According to the International Enterprise Singapore, the country’s international trade reached a staggering S$76.7 million in April 2017. In this guide, we examine three of the best strategies to market your export and importation services in Singapore.
International Trade Expos
Since you are in the business of moving goods on an international scale, it is crucial that you attend and participate in local as well as international trade expos. Create a professional portfolio of your services, a professional company profile and start networking with the other entrepreneurs in the export/import business. You will learn about all the trends, technology, as well as innovative logistics solutions.
You will also get a chance to make business connections and deals with manufacturers and merchants to offer your services.
In business, people make deals not computers. Set up a direct marketing department in your business and use it to approach potential clients in the export and importation sector. Cultivate trust with your clients by delivering on what you promise. You will win more clients by showing what you can do for them. Combine your direct marketing with digital marketing to help you rank higher on SERPs. Studies show that clients in this sector align themselves to progressive and innovative businesses in the execution of their services.
Logistics at the port still baffle many entrepreneurs in the export/import business. To help them, create a comprehensive guide to export and importation services, technology, et al. Send invitations via your emailing list, to your webinar. This will prove to your potential and existing clients that you understand the business and it will open new avenues for clients to come knocking on your door.
In conclusion, your proactive marketing activities will give you a higher cutting edge in the market. Embrace technology in your daily activities such as GPS tracking, logistics systems, software, and more importantly, seek professional online marketing services to popularize your company to more than four million Singaporeans who have access to fast internet. MediaOne helps export and importation companies to get more customers by offering SEO and digital marketing services. Speak to us today about our services and what we can do to assist your brand grow at (65) 6789 9852.