24 Agensi Pemasaran Digital Teratas Di Singapura

Singapore is home to more than 500,000 businesses. Because of this competitive landscape, Singaporean companies must no longer rely on traditional marketing tactics. To rise from the competition, brands must embrace the digital game.

If you are not yet employing these digital marketing strategies or are having difficulty doing them independently, consider partnering with a top digital marketing agency in Singapore. In this piece, you will learn about:

• Top 24 Digital Marketing Agencies
• The Digital Marketing Landscape in Singapore
• How to Choose the Right Marketing Agency
• Tips on Collaborating with a Marketing Agency

List of the Top Digital Marketing Agencies in Singapore

MediaOne

MediaOne is a premier digital marketing agency in Singapore, recognised for its SEO, SEM, and content marketing expertise. MediaOne takes a data-centric approach, delivering measurable outcomes for its clients. It is known for working with well-known brands and SMEs alike.

• Key Services: SEO, SEM, content marketing, social media marketing, and online reputation management
• Case Studies: MediaOne has helped clients like Canon and Maybank significantly improve their search rankings and web traffic through targeted SEO strategies and data analytics.
• Contact Details:
  • Address: 1 Neil Road #03-02, Singapore
  • Phone: +65 6965 7008
  • Website: mediaonemarketing.com.sg

Pemasaran yang Mustahil

Impossible Marketing, founded in 2012, is one of Singapore’s leading digital agencies focusing on SEO and SEM. Their commitment to delivering accurate, measurable results has earned them a strong reputation.

• Key Services: SEO, SEM, PPC, social media marketing, and web development
• Case Studies: Impossible Marketing has worked with clients like Changi Airport and Singtel, boosting organic traffic and enhancing their digital footprint.
• Contact Details:
  • Address: 14A Yan Kit Road, Levels 2 and 3, Singapore 088266
  • Phone: +65 6208 8111
  • Website: impossible.sg

Oom

Founded in 2006, Oom is a highly reputable digital marketing agency in Singapore. It is known for its performance-driven strategies in SEO, SEM, and social media marketing, which emphasise transparency and results.

• Key Services: SEO, SEM, PPC, social media marketing, and web design
• Case Studies: Oom has worked with clients like Decathlon and Sakae Sushi, boosting their online visibility and sales through tailored search engine marketing campaigns.
• Contact Details:
  • Address: 1 Grange Road, Orchard Building, Level 7, Singapore
  • Phone: +65 6391 0930
  • Website: oom.com.sg

First Page Digital

First Page Digital is part of the global First Page agency network and offers world-class digital marketing solutions. Established in Singapore, it provides top-notch SEO, PPC, and social media advertising services to businesses seeking rapid growth.

• Key Services: SEO, PPC, social media advertising, content marketing, and website design
• Case Studies: They’ve helped clients like WWF and NTU increase their digital presence through targeted SEO campaigns and creative social media strategies.
• Contact Details:
  • Address: 120 Robinson Rd, #05-01, Singapore 068913
  • Phone: +65 6270 2193
  • Website: firstpagedigital.sg

Happy Marketer/Merkle SG

Happy Marketer, a Merkle company, is one of Singapore’s leading digital transformation agencies. The agency specialises in various digital marketing services and offers innovative solutions across various industries.

• Key Services: Digital transformation, SEO, PPC, social media marketing, and data analytics
• Case Studies: Happy Marketer has worked with clients like Starbucks, Standard Chartered, and Singtel, implementing digital transformation strategies that have significantly boosted customer engagement and brand loyalty.
• Contact Details:
  • Address: 1 Wallich Street #21-01 Singapore 
  • Email: singapore@merkle.com
  • Website: merkle.com/en/locations/asia-pacific/singapore.html

Membangun Digital

Construct Digital, founded in 2010, is known for its strong SEO, PPC, and marketing automation capabilities. It is also recognised for its focus on data-driven insights, which help businesses optimise their marketing campaigns effectively.

• Key Services: SEO, PPC, marketing automation, content marketing, and analytics
• Case Studies: Construct Digital has worked with clients like Epson and American Express, helping them scale their digital marketing efforts and increase conversions through focused SEM and automation strategies.
• Contact Details:
  • Address: 114 Lavender Street #11-85 CT Hub 2
  • Website: constructdigital.com

Digital Influence Lab

Established in 2012, Digital Influence Lab focuses on lead generation and digital marketing strategies for SMEs. Their team is known for building long-lasting client relationships and delivering measurable results.

• Key Services: SEO, PPC, social media management, lead generation, and web design
• Case Studies: They’ve helped clients like NUS and Adobe improve lead generation and website traffic through targeted digital campaigns and social media advertising.
• Contact Details:
  • Address: 7500A Beach Road, Singapore 199591
  • Phone: +65 6871 4366

Digital Squad

Digital Squad is a performance-driven digital marketing agency specialising in SEO and SEM strategies. Founded in Singapore, they are known for helping businesses grow their digital presence through high-impact, ROI-focused campaigns.

• Key Services: SEO, SEM, social media advertising, content marketing, and PPC
• Case Studies: Digital Squad has worked with clients like Prudential and Citibank, helping them improve their search rankings and paid media performance.
• Contact Details:
  • Address: Level 5, 51 Bras Basah Road, Singapore 189554
  • Phone: +65 313 88050
  • Website: digitalsquad.com.sg

iFoundries

Established in 2005, iFoundries is a full-service digital agency that blends creative web development with performance marketing strategies. They focus on helping businesses grow through integrated digital marketing and website solutions.

• Key Services: Web development, SEO, social media marketing, email marketing, and conversion optimisation
• Case Studies: iFoundries has worked with clients like Kaplan and Loreal, driving measurable improvements in online engagement and lead generation through optimised web design and digital marketing efforts.
• Contact Details:
  • Address: 114 Lavender Street, #12-84 CT Hub2, Singapore 338729
  • Phone: +65 6995 3242
  • Website: ifoundries.com

Hashmeta

Hashmeta is an innovative digital marketing agency founded in 2012. It focuses on social media and influencer marketing and is known for its creative campaigns that drive high engagement and brand visibility.

• Key Services: Social media marketing, influencer marketing, SEO, content creation, and video marketing
• Case Studies: Hashmeta has worked with leading brands like Lazada and Nike, developing influencer marketing campaigns that significantly boosted brand awareness and consumer engagement.
• Contact Details:
  • Address: 30A Kallang Place #11-08/09, Singapore 339213
  • Email: hello@hashmeta.com
  • Website: hashmeta.com

Below is a table summarising Singapore’s top 24 digital marketing agencies that can help you improve your brand. You will learn about each agency’s specialisations, notable clients, awards, and price range. After the matrix, detailed discussions will give you more insight into some standout agencies. 

Note: Prices are typically customised based on project scope and may vary, but the table provides general price ranges based on standard services.

Agensi	Specialisations	Notable Clients	Awards/ Recognitions	Price Range (SGD)
MediaOne	SEO, SEM, Social Media Marketing, Content Marketing	Singtel, Canon, Maybank	Asia Pacific Stevie Awards, Marketing-Interactive	680 – 10,000/month
Pemasaran yang Mustahil	SEO, PPC, Social Media Marketing, Web Development	Changi Airport, Singtel	Google Partner, Featured on Yahoo	1,200 – 8,000/month
Oom	SEO, SEM, PPC, Social Media Marketing, Web Design	Decathlon, Sakae Sushi, Capitaland	Google Partner, Yahoo, Finance Feature	1,200 – 8,000/month
First Page Digital	SEO, PPC, Social Media Advertising, Content Marketing	WWF, NTU	Clutch Leader, APAC Search Awards	2,000 – 15,000/month
Happy Marketer/Merkle SG	Digital Transformation, SEO, PPC, Analytics	Starbucks, Standard Chartered, Singtel	Deloitte Fast 500 APAC	3,000 – 15,000/month
Membangun Digital	SEO, PPC, Marketing Automation, Analytics	Epson, American Express, Capitaland	Marketing Magazine’s Agency of the Year	2,000 – 12,000/month
Digital Influence Lab	SEO, PPC, Social Media Management, Lead Generation	NUS, Adobe	Best Digital Marketing Campaign 2021	1,000 – 7,000/month
Digital Squad	SEO, SEM, Social Media Advertising, Content Marketing	Prudential Citibak	Google Partner	1,500 – 10,000/month
iFoundries	Web Development, SEO, Social Media Marketing	Kaplan, Loreal	Hubspot Partner, Clutch Leader	1,500-10,000/month
Hashmeta	Social Media Marketing, Influencer Marketing	Lazada, Nike	Singapore Business Review Listed	2,500 – 10,000/month
Activa Media	SEO, SEM, Social Media Advertising	Marina Bay Sands, SMU	Google Premier Partner	1,500 – 8,000/month
Aiden Creative	SEO, Web Design, Social Media Marketing	Nikon, Deloitte	Awwwards Recognition	2,000 – 10,000/month
Corsiva Lab	Web Development, SEO, Branding	Kaplan, Mitsubishi	Singapore Enterprise Award	1,500 – 6,000/month
Clickr Media	SEO, SEM, Social Media Marketing, Analytics	F1 Singapore, Resorts World Sentosa	HubSpot Partner, Clutch Leader	2,000 – 10,000/month
Ape Works	Branding, Social Media Marketing, Video Production	OCBC, NTUC Income	Singapore Review Listed	2,500 – 15,000/month
RIFF Digital	SEO, PPC, Social Media Marketing	RedMart, DBS	HubSpot Partner	1,500 – 9,000/month
Disruptive Digital	SEO, Content Marketing, Social Media Marketing	Cold Storage, Sistic		2,000 – 8,000/month
Brew Interactive	SEO, Social Media Management, PPC, Content Marketing	Hitachi, NUS	Clutch Leader 2020, APAC Awards	2,500 – 12,000/month
Craft Digital	SEO, Web Development, Content Creation	M1, UOB	Singapore Business Review Listed	1,500 – 10,000/month
Amber Creative	Web Development, SEO, Social Media Marketing	UOB, Singapore Sports Hub	HubSpot Solutions Partner	1,500 – 8,000/month
Vintedge	Digital Strategy, SEO, Web Development	Toyota, SMRT	Featured in Campaign Asia	2,000 – 10,000
Adwright	Branding, SEO, Digital Strategy	Ministry of Education, Samsung	Singapore Good Design Award	2,500 – 15,000/month
Verz Design	Web Design, SEO, Social Media Marketing	Parkway Hospitals, NTU	Clutch Leader, Awwwards Recognition	1,500 – 8,000/month
Notion Age	SEO, PPC, Social Media Marketing, Email Marketing	NTU, Fuji Xerox	Google Premier Partner, HubSpot Partner	2,000 – 10,000/month

These digital marketing agencies stand out for their proven expertise, innovative strategies, and successful track records in helping businesses thrive in Singapore’s digital landscape. 

Why You Need To Partner with a Singaporean Digital Marketing Agency

Driven by the government’s digital infrastructure initiatives, rapid technological advancements, and changing consumer preferences, Singapore’s digital marketing industry is experiencing exponential growth. Because of this steep competition, you want your brand to stand out.

Hence, digital marketing has become not an afterthought but a cornerstone of their strategies. As a business owner, you must know the current trends in the digital space to reach discerning Singaporean consumers effectively. 

Digital Marketing Trends in 2024

AI-Driven Marketing

Artificial intelligence (AI) changed the marketing game. Marketers now use AI to automate tasks, personalise consumer experiences, and enhance data analytics. Singaporean businesses also use AI tools to optimise ad campaigns, predict customer behaviours, and generate content that aligns with user intent.

A famous use case for artificial intelligence is chatbots, which have made customer service more efficient and effective, improving engagement and personalisation.

Pemasaran Omnichannel

Singaporean consumers expect brand presence through different digital platforms and even offline channels. They also expect seamless interactions, especially in customer service and e-commerce. Omnichannel marketing has gained momentum, where businesses integrate all their touchpoints, whether on social media, websites, email, or even in their physical stores, into a cohesive customer journey.

With an effective omnichannel marketing strategy, consumers can encounter a consistent brand experience, messaging, and customer satisfaction.  

Growing Demand for Video Content

Video content is still in demand and growing exponentially. According to Wyzowl, using video as a marketing tool is at an all-time high, with 91% of businesses incorporating it in their marketing strategy. 

Image source: Wyzowl

Along with this rise in usage is the emerging video trend, the short format. Because of the popularity of TikTok, established platforms like YouTube, Facebook, and Instagram have their versions called Shorts and Reels. Advertisers exploit these short-form video platforms to reach and retain their target market.  

According to Vidico, advertisers love short-form content because videos under 90 seconds retain 50% of viewers. Because of this engagement, short-form advertising revenue will surpass 10 billion dollars in 2024. 

Unique Challenges in the Singapore Market

With changing global marketing trends, the Singapore market presents unique challenges that marketers and business owners must consider. These are some of the hurdles that businesses must overcome to reach their target market:

• High Competition: Singapore’s highly competitive market means businesses need to differentiate themselves. As companies fight for consumer attention, digital marketing campaigns must be innovative and stand out.
• High Customer Expectations: Singaporean consumers are tech-savvy and have high expectations for personalised, relevant, and timely content. Generic marketing no longer works; businesses must adopt hyper-localised strategies that cater to Singapore’s diverse cultural and linguistic landscape.
• Need for Hyper-Localized Strategies: Given Singapore’s diverse population and cultural dynamics, brands must tailor their messaging to resonate with various demographic segments. Localisation isn’t just about language—it includes understanding local behaviours, preferences, and cultural nuances.

Growth of Digital Marketing Agencies

To respond to the ever-evolving trends and solve the unique challenges in the Singaporean market, digital marketing agencies in Singapore have expanded their capabilities. Agencies are now utilising AI-powered tools, are ready with omnichannel marketing strategies, and have improved their video productions. Many agencies also offer services focusing on hyper-localisation to connect meaningfully with local audiences. 

Government Programs and Support

Having advanced digital marketing tools and hiring digital marketing agencies can be expensive. However, the Singaporean government developed programs like the Productivity Solutions Grant (PSG) to help small and medium-sized businesses with financial support for digital marketing solutions. 

This initiative has enabled more firms to access digital marketing services, fueling the growth of agencies that cater to SMEs looking to enhance their online presence and overall business performance.

How To Select The Right Digital Marketing Agency in Singapore

Now that you know why there is a pressing need for using digital marketing strategies in your business, you must start looking for a digital marketing agency that can help you. But before sifting through the web and contacting every Singaporean digital marketing agency, here are some guidelines to narrow down your choices. 

Menilai Kebutuhan Bisnis Anda

• Define Your Marketing Goals: Before hiring a digital marketing agency, determine first what you need. Do you need brand awareness? Do you need to generate more leads? Do you need sales conversions? How about retaining your customers or securing their loyalty? Knowing your marketing goals will help you find the right agency. You can look at their expertise. Also, during the discovery call, ask about a game plan for how they can address your problem. 
• Determine Your Budget: Budget is a determining factor, especially for SMEs, when choosing which agency to collaborate with. You must set a realistic budget for your digital marketing campaigns to help you know which package you will avail of. Moreover, consider applying to the Productivity Solutions Grant or PSG to financially support your digital marketing efforts. 

Evaluate the Agency’s Expertise

• Range of Services: Depending on your marketing needs, check if the agency offers the services that will solve your problem. Most Singaporean digital marketing agencies provide comprehensive services like SEO, SEM, social media management, content marketing, PPC, and email marketing. Some agencies can provide you with specific and customised services. 
• Specialisation: If your business needs specialised services like local SEO, influencer marketing, or crisis management, check if the agency has a solid track record in those areas. 

Review Their Track Record and Client Portfolio

• Case Studies and Success Stories: On the agency’s website, study their case studies. Those work samples will give you an idea of how the agency handled their previous client’s problems. Those will also demonstrate the agency’s ability to achieve measurable client results. 
• Client Portfolio: The clientele is also essential when choosing the right agency for your business. Check if the agency has experience working with companies similar to yours and within your industry. If their clientele is in the same industry as yours, that only means they already have the research and knowledge about your problem. There is also a high chance that they already have a solution to your predicament because they have most likely encountered it with their previous clients.

Analyse Their Use of Technology

• Innovation and Tools: Look for agencies adopting modern AI, machine learning, and automation tools to drive more efficient data-driven campaigns. These tools can help your digital marketing campaign to stay ahead of and adjust to the ever-changing search engine algorithms.  
• Analytics and Reporting: Your chosen agency must always inform you about what is happening in your campaigns. Therefore, check if the agency provides clear and detailed reporting on the campaign performance. This effort will let you measure ROI effectively. 

Check Agency Size and Capabilities

• Scalability: Investigate if the agency of your choice can handle the scale of your project. Know if they have a dedicated team for your account. They need more hands on deck to achieve your marketing goals, especially if you are an established, large enterprise.  
• Team Expertise: Ensure the agency has an experienced team to manage various aspects of digital marketing, from strategy to execution. If you ask the right questions, you can feel this on your discovery call.

Read Client Reviews and Testimonials

• Online Reviews: For sure, you are running on a specific budget when you hire a digital marketing agency. That is why you want the best one that can improve your brand. Therefore, be keen on what people are saying about your vetted agencies. Read reviews on Google, Clutch, or LinkedIn to learn about the agency’s reputation and customer satisfaction.
• Client Feedback: You can ask the agency for references and speak directly with previous clients to understand their experiences. 

Consider Awards and Recognition

• Industry Accolades: The marketing industry recognises the top performers yearly. Look for agencies that have received awards from authoritative award-giving bodies and prominent associations. These accolades usually indicate high-quality work, leadership, or innovation. 

Communication and Cultural Fit

• Communication Style: Assess how the agency communicates. Are they transparent? Do they give clear instructions or information? Do they communicate frequently? Communication is crucial to successful campaigns in this kind of collaboration. 
• Cultural Fit: Ensure that the agency understands your brand values and culture so that the campaigns center around consistent messaging. This effort also leads to seamless collaboration and mutual understanding. 

Pertanyaan yang Sering Diajukan

What services do the top digital marketing agencies in Singapore offer?

The top agencies provide a wide range of services, including SEO, SEM, PPC, social media marketing, content creation, web development, and digital strategy consulting to help businesses improve their online presence and performance.

What should I consider when choosing a digital marketing agency in Singapore?

When selecting a digital marketing agency, consider their expertise, services (SEO, PPC, content marketing, etc.), case studies, client reviews, and industry reputation. Ensure their services align with your business needs and goals.

How much do digital marketing agencies in Singapore typically charge?

Digital marketing agency costs in Singapore vary widely depending on the services provided and the scope of work. Small-scale projects can start from SGD 1,000/month, while more comprehensive strategies might exceed SGD 10,000/month.

Can these agencies help small businesses in Singapore?

Yes, many top agencies offer tailored solutions for small businesses. They focus on cost-effective strategies like local SEO, targeted social media campaigns, and content marketing to drive growth without large budgets.

Do Singaporean digital marketing agencies offer customised strategies?

Most agencies provide customised marketing strategies tailored to a brand’s needs and industry. They offer bespoke solutions based on the company’s goals, target audience, and budget, ensuring optimal results.