How To Make The Most Out Of Google+


Today, Google+ is barely used as frequently as compared to the other social networks such as Facebook. But this is not an indication that Google has less value than the other networks, rather google+ has a lot of unexplored opportunities that you should consider.

Google+ is very useful tool especially to those whose interests irk in the technological fields.Despite it not being so popular, it has those unique features that make it outstanding from the other social networks. It is not all about having the largest network that matters, it is about coming up with a strategically and broad network that really serves your purpose. Instead of using all your energy trying to come up with the largest network, use that energy to create circles that brings people together in a way that all parties benefit and can fully gain from the intended purpose of Google.

For instance, you can create a circle between customers,suppliers and even manufacturers. Such a circle that is business oriented, creates a very deep connection that can hardly be broken since all parties have a common goal. This ensure that, these people spend quality time in Google+ and fully gains from the time spent there and hence use their time to make the most out of Google+.

So how do you make the most out of Google+? Tips to always make your time spent on Google+ are given below:

Link your authorship

Most likely than not, you are always posting things on the web. Be it an article or just some links. Some of the things you post might actually be very important to someone else there. But the bitter truth is that, your content might never help anyone since someone who needs it might never come across it. What if you considered linking the content you post with your google+ profile? Just a simple thing but might be only thing you can ever do to save and give an opportunity to someone out there. Think about someone going out there looking for some information, only to bump with your content, your picture and your google+ profile on the web results. Won’t that be satisfying?

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Come up with smart circles

Once you join Google+,you can start your small ‘circle’ with your customers.Check and see who they interact with most of the time and those that are active on Google+.This creates a circle of connections and also lays out a platform for network creations as well as a platform to get new content that you can share with other circles. This will enable you to network and connect different people together on a common interest. Last but not least,don’t forget to share their content.These interactions are closely monitored by Google especially when it comes to a complete view search.

Look for communities worth joining

In Google+, a group called ‘communities’ exist. These are formed by individuals and anyone can control them.Join communities that interest you and are related to your field. It is also important to join communities with active members that engage in discussions. This work best when there’s moderation and input from all members. This ensure that you make the most out of google+ and you don’t regret spending your time there

Get good hangouts

Hangouts is another unique feature offered by google+. Hangouts are unique in their own way and can make you completely stand out from the crowd. Hangouts basically involve group video chats and one is able to record or livestream his or her hangouts. This creates a very good communication opportunity as you can basically turn it into a TV station, running under a very low budget.

So are you that person who has stayed out of google+, on the notion that it is not a very popular social platform? Then, this is your time because as you have seen, google+ offers a lot of opportunities that can never be founder on the other social networks. It will help you get more visibility online for sure.

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About the Author

Tom Koh

Tom is the CEO and Principal Consultant of MediaOne, a leading digital marketing agency. He has consulted for MNCs like Canon, Maybank, Capitaland, SingTel, ST Engineering, WWF, Cambridge University, as well as Government organisations like Enterprise Singapore, Ministry of Law, National Galleries, NTUC, e2i, SingHealth. His articles are published and referenced in CNA, Straits Times, MoneyFM, Financial Times, Yahoo! Finance, Hubspot, Zendesk, CIO Advisor.


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