Common Sense PPC Tips for Singapore Marketers

Common Sense PPC Tips for Singapore Marketers

If done the right way, PPC has the ability to generate leads, increase conversion rates, and send your websites loads of traffic. Yet and still, there are many Singapore businesses that struggle to earn an ROI from it. And many start to panic when they see that all of their advertising budget is wasting away […]

May 14, 2018 | By mediaone

4 SEM Marketing Tips That Will Give Your SEO a Boost

In 2016 alone, PPC was able to generate almost $35 billion. These numbers have only gone up since then. However, organic traffic accounts for more than half of the search engine traffic. And this has many Singapore business owners asking their SEO consultant which should they invest in: PPC or SEO. Which one will bring […]

May 13, 2018 | By mediaone

Google Adwords Mistakes That A lot of Singapore Businesses Make

If you want to drive traffic to your website, the quickest way to do it is with Google Adwords. However, there is something that every Singapore entrepreneur should keep in mind when executing this particular method. If your SEM marketing is not done correctly it can be quite costly. In fact, in the worst case scenario, […]

May 06, 2018 | By mediaone

SEM Consultant: What Service Deliverables You Should Ask For

Search Engine Marketing: Qualities of a good SEM Consultant Today SEM (Search engine marketing) is one of the most efficient and targeted forms of digital advertising.  All you have to do is use it to put your brand before customers that are already active visitors on Google, YouTube, Bing, and other popular search engines. This […]

April 27, 2018 | By mediaone

Give Your PPC a Boost With These Invaluable Adword Tips

If you’re vigilant about your AdWords campaign, then you’re probably always looking for ways to increase your return on investment. In many cases, the trick is to work towards a higher quality score for your keywords. However, there are other techniques that Singapore marketers tend to overlook as well. Here are 5 of the most […]

April 20, 2018 | By mediaone

Using Google Adwords To Perform Geo-Targeting Out Of Singapore

Here are some reasons why you should use Google Adwords to target your customers locally or in the region or internationally if you are a Singapore advertiser. As regional and international targeting can involve multiple currencies, languages and nuances – it is better to use an experienced Google Adwords management agency. 1. The Setup Is […]

February 26, 2018 | By mediaone

Should I Use Bing Ads For My SEM Campaign

Bing Ads hasn’t always had the best reputation. In fact, most people have considered this PPC platform to be hard to manage–even with a great amount of invested effort. But things are starting to change on the Bing Ads front. Not only is it easier to manage but those who consider themselves to be search […]

February 24, 2018 | By mediaone

Can PPC Agencies In Singapore By Replaced By AI?

If you’ve been following recent PPC related news, then you know that almost everyone is talking about artificial intelligence. While some PPC management agencies fear the end of their profession, others realise that machines are still incapable of running day-to-day accounts. And this means that there are still a few areas in which human PPC […]

February 24, 2018 | By mediaone

4 Practical Tips on How to Boost Your Shopping Ads

Shopping ads are a confident and more effective shift from traditional keyword campaigns. The fact that they present an online marketer with a clear image and info needed about their search helps them make appropriate decisions while reducing ad spends on bounce traffic for your Singapore digital marketing agency. But has the shopping campaign strategy […]

January 30, 2018 | By mediaone

How Does Google’s Custom Intent Audiences and Ad Variations Impact Your AdWords Campaign?

For the past one year, AdWords Campaign has been testing out different promotion extensions compatible with your current setup of its AdWords campaigns. This resulted in the rolling out of an all-new User Interface with the Custom Intent audience and ad variation extensions. But how do these extensions affect the effectiveness of the different online […]

January 28, 2018 | By mediaone

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