How to Write Excellent Google PPC Ad Copy

How to Write Excellent Google PPC Ad Copy

You have successfully managed to develop your Google Ad, slashed through personas, demographics, and used keyword planner to identify ideal keywords for each ad group. You also have a professionally designed landing page that matches with your campaign. Think that is enough? It is not. You need to create an engaging ad copy that will […]

August 21, 2017 | By mediaone

Understanding Of Some Common Analytic Terms

For you to be successful in online marketing you need to have the understanding of some common analytic terms. This will help you understand the field better and allow for better communication between you and your potential customers or other colleagues. At first, the terms appear hard to understand but as time goes by and […]

August 18, 2017 | By mediaone

What Are The Common Analytic Tools?

What are analytic tools? In digital marketing, analytic tools serve the purpose of extracting and analyzing data for the purposes of gaining extra information that will enable you to increase the performance and the results of your business. Today, there are so many of the tools that it can be challenging to know which one […]

August 05, 2017 | By mediaone

Options For Mobile Advertisements

Four in every five people in the world use a mobile phone. Hardly a minute or two passes without a person looking at his phone. Advertisement companies have found ways to channel ads directly to individuals using mobile phones. This has made mobile advertisement a lucrative niche in the digital marketing industry. SEO companies have […]

July 31, 2017 | By mediaone

What is Search Engine Marketing?

Search Engine Marketing (SEM), also known as search marketing, is a marketing method involving increasing your website’s visibility in search engines. It’s similar to search engine optimisation (SEO) and can include the use of SEO but search engine marketers usually pay for advertising in search engines. With SEO, you strategically create content that’s optimised for […]

July 25, 2017 | By mediaone

Types of Online Advertisements

For quite a long time, online advertisements were limited to pop images that used to be located on top of websites. However, spurred by need to convey messages and create strong advertisement platforms, the details below serve as a guide to website owners on the Types of Online Advertisements. Common display Ads They are among […]

July 23, 2017 | By mediaone

Why Is Keyword Research Important For Digital Marketing In Singapore

No matter where you go online and what you are looking for, most people’s journey will always start with search. And what this means is that people spend a lot of their time thinking up the best phrases that will both represent and solve their problem. This is one of the main reasons that keyword […]

May 04, 2017 | By mediaone

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