How to Improve the Click-Through-Rate (CTR) Of Your Web Page

How to Improve the Click-Through-Rate (CTR) Of Your Web Page

Search engine ranking pages and algorithms evolve fast. As a marketer, you need to step up to your web pages’ pace and make sure their performance is optimal. Honestly, nobody wants an average performance. This is why many marketers keep looking for ways to improve crucial metrics, including their web page click-through rates. SMEs strive […]

February 01, 2021 | By Lawrenze

How to Plan a Great Social Media Calendar

Have you ever wondered why organisations create social media accounts only for them to fizzle out as fast as they appeared? To be honest, maintaining multiple social media pages can be dreadful. It’s worse if you’re not conversant with social media marketing. But you already know that the best marketers in this arena keep leveraging […]

February 01, 2021 | By Lawrenze

The Ultimate Guide for Enhancing Website Security

Can you believe it? A cyber-attack occurs every 39 seconds globally. Imagine, in the next 60 or so seconds; some notorious hackers will have tampered with thousands of newly created websites-horrendous statistics. And the worst is yet to come. Over 300,000 new pieces of malware are produced and deployed daily. The number is expected to […]

January 30, 2021 | By Lawrenze

The Ultimate HARO Guide for Link Building

One of the most irksome parts of conducting SEO is link building.Those disagreeing with me believe that with great content the links should come “naturally.” But is the strategy even viable for most businesses? To run a successful link building campaign, you must first establish a following or spend a tremendous chunk of your time […]

January 30, 2021 | By Lawrenze

How You Can Use Expired Domains For SEO

Using expired domains to improve your SEO is a top strategy used by many search engine optimization experts. Expired domain registration is similar to buying cheap domain names that are then resold to create a profit. Expired domain registration provides you with a cheap way to get a top-ranked website without having to spend a […]

January 30, 2021 | By Lawrenze

Social Listening: Why It’s Important and How To Use It Effectively

What is Social Listening? To socialize, to listen, to respond, to be active, to make an impression, to be considered part of something. In essence, Social Listening is the ability to influence people through your listening abilities. Social media statistics and social networking analysis are a means of computing popularity among a group of individuals […]

January 28, 2021 | By Lawrenze

The Ultimate Guide for Writing Website Testimonials

Believe it or not, your business is always out on a relationship-building journey. And the cogs driving it include its credibility, capability, and what other people say about it. It’s no surprise. Customer experience is a critical aspect of your business presence — big or small. It’s a no-brainer. Your prospects are more at home […]

January 22, 2021 | By Lawrenze

The Ultimate Guide to Hiring the Best SEO Content Writers

Behind the erupting mass of digital content – millions of blog posts published every day – a secret army of writers labours tirelessly. Whenever you see someone launching an e-book, promoting a blog post, running a webinar, or crafting an event, just know their work has been facilitated by artisans hacking, hammering, and whittling with […]

January 22, 2021 | By Lawrenze

How to Best Leverage Fake News For SEO

In as much as we detest being lied to, one thing we can all agree on is that fake news spread like a conflagration.  Exacerbated by social media, the practise of dressing up false information to reach a broader audience has become so prevalent – and marketers have valuable lessons to draw from that.  What’s […]

January 22, 2021 | By Lawrenze

Top Email Marketing Software

Reviews of the Top 30 Email Marketing Software In the modern marketing arena, tech-savvy marketing platforms are all the rage. But, would you believe it if I told you email marketing is still a big one? The fact that email marketing has stood the test of time tells you that it’s still useful. However, marketers […]

January 15, 2021 | By Lawrenze

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