What is Search Engine Marketing?

What is Search Engine Marketing?

Search Engine Marketing (SEM), also known as search marketing, is a marketing method involving increasing your website’s visibility in search engines. It’s similar to search engine optimisation (SEO) and can include the use of SEO but search engine marketers usually pay for advertising in search engines. With SEO, you strategically create content that’s optimised for […]

July 25, 2017 | By mediaone

The 4 Primary Phases of Growth and User-Driven Web Design Process

Investing in a growth and user-driven web design is one of the sure-fire ways of enhancing the growth of your online business. As the name suggests, this is a web design that focuses on promoting the growth of the company as well as providing the target audience with the best user experience. Here are the […]

July 25, 2017 | By mediaone

Responsive Web Design vs. Adaptive Web Design – Which Should I Choose?

Since 2013, the battle between adaptive and responsive web design is still going strong. When creating a website for your business, it is imperative to understand the difference between the two to make the right choice. Let us look at each of these web designs in detail for a moment. Responsive Web Design One of […]

July 25, 2017 | By mediaone